Yearbook curriculum

We always say we will get started on yearbook planning over the summer. Raise your hand if you follow through. (My hand is down too.) Camp Yearbook, Treering's two-day virtual yearbook planning course, is back. It's part large-group training, part small-group mentoring and idea sharing. And it's 100% live.

The goal: have the first six weeks of yearbooking planned.

What to Expect

Treering's Camp Yearbook is a cameras-on, all-in yearbook planning experience.

Event Structure

Both days are three hours of large-group training and smaller breakouts designed for you to get all your questions answered.

We'll provide the goal-setting worksheets, ladders, idea decks, and resources because we want you to finish Camp Yearbook with your first six weeks of yearbooking planned.

Based on your feedback, Camp Yearbook’s sessions are even more specialized:

• Getting Rooted: designed for yearbook creators with fewer than three years with Treering, this session is focused on time-saving tips, design basics, what to do in class, and all the must-know info to create and market your yearbook.
• Branching Out: for experienced advisers looking to level up their yearbook design or classroom pedagogy, this session is all about intermediate and advanced features such as creating styles, adding content to portrait pages, yearbook staff structure, and problem-solving.

Register via the Yearbook Club webinars page.

Treering Mentors

All attendees will be in a small group led by a Treering staff member who served—or currently serves—as a yearbook adviser. In groups specific to school style and yearbook team structure, you can ask questions about grading, crowdsourcing, club structure, page count, and whatever else you need answered. (Your camp counselors aren't Treering life coaches, but close.)

Grow Together

Breakout groups for parent volunteers, solo yearbook coordinators, educators, and club leaders mean you get meaningful support and specific-to-you resources.

Camp Yearbook 2025 FAQs

Your questions deserve answers!

You might be missing these favorite yearbook ideas. If any part of your yearbook process feels stuck, scattered, or stale, one of these posts is probably the solution you didn’t know you needed. Read them. Share them. Build them into your curriculum or club routine and watch your yearbook program transform.

1. Easy +1: A Guide To Leveling Up Your Yearbook

This comprehensive guide outlines five key ways to elevate your yearbook beyond collage pages. It provides practical steps to add something new to next year’s book: a focus on storytelling, expanded coverage, better photography, or modular design. 

Use the five focus areas to create

• Rotating workshop stations early in the year to build foundational skills.
• A self-assessment rubric for your team.
• A “Level Up” day where each leader identifies one area to improve in their section.

https://blog.treering.com/guide-to-leveling-up-your-yearbook/

2. How to Choose a Yearbook Theme

This piece walks you through the theme process without relying on chaotic verbal brainstorms. (Some yearbook creators even find its anti-brainstorming angle a little divisive. And we liked it.) It provides teaching support to non-designers and new advisers with practical, flexible guidance.

It includes prompts, real-world examples, and tips for involving students at all grade levels. 

https://blog.treering.com/how-to-choose-a-yearbook-theme/

3. 10 People To Thank

Yearbook creation doesn’t happen in a vacuum. This gratitude-focused post highlights the unsung yearbook heroes, including the front office staff, IT teams, principals, coaches, and more. Yearbooks are a high-stress, deadline-driven project; injecting gratitude is a reminder that the yearbook extends beyond your class or club.

Make gratitude part of your yearbook culture:

• Include a recurring “Who Helped You This Week?” check-in during staff meetings.
• In the yearbook, you can include a “Behind the Book” thank-you spread.

https://blog.treering.com/10-people-to-thank-for-yearbook/

4. Adviser Advice: Keep, Change, Stop

One of the few tools that seamlessly transferred from student teaching to the newsroom is "Keep, Change, Stop," a structured reflection tool. It helps teams evaluate the yearbook process with three simple prompts: what to keep, what to change, and what to stop doing. (Clever name, eh?)

It’s an adaptable debrief for editors, staff, and advisers alike. 

In this blog post, four yearbook advisers share their POV. Based on their real-life examples, we have a framework to drop what's not working and preserve beneficial habits each school year.

Doing this exercise with middle and high school yearbook creators encourages student voice and leadership in shaping the next year’s book. “Keep, Change, Stop” promotes a healthy, intentional yearbook culture.

https://blog.treering.com/keep-change-stop/

5. Yearbook Debriefing: A Summer Reflection

This five-minute read outlines a strategic, low-stress way to reflect on the yearbook process over the summer. It offers questions and prompts to help advisers and returning staff capture what worked and what needs to shift before the next yearbook creation cycle begins.

This post helps you process what happened while it’s still fresh, and with a little distance. 

To use it now, assign editors a summer reflection form based on the post's questions and use their input to build your back-to-school agenda.

https://blog.treering.com/yearbook-debriefing-a-summer-reflection/

We all want our yearbooks to stand out, and sometimes the best yearbook ideas (wink, wink) are hiding in plain sight. We hope these five blog posts deliver the clarity, creativity, and strategy you and your staff need. 

Treering’s click, drag, drop, and done tools aren’t for every design team. In an age of visual search, Pinterest, and AI, we advisers are refining strategies for guiding students in visual theme development. For those who take a more hands-on approach, there are generally two blockers:

1. Finding design inspiration
2. Going from ideation to spread design

Where Do I Find Fresh Design Inspiration?

Look at the graphic design on visual media as a springboard for ideas, not as a rigid template to follow. These real-world examples can provide valuable insights into current trends, color palettes, typography, and overall composition. 

Here’s how you do it with your yearbook class or club:

1. Embrace Inspiration: Look beyond the yearbook itself for design ideas. Explore the world, including websites, magazines, and other printed materials.
2. Use Treering's Big Idea Book and Yearbook Ideas and Inspiration Blog: These resources provide theme ideas and design examples.
3. Adapt and Personalize: Don't simply copy designs. Take elements from various sources and adapt them to fit your yearbook's specific theme and style.
4. Master the Software: Familiarize yourself with the yearbook design software and learn how to use its various tools and features effectively.
5. Consider Current Trends: Stay current on design trends and incorporate them into your yearbook designs when appropriate.
6. Guide and Encourage Students: Create a supportive and collaborative environment where students feel free to explore their creativity and share their ideas.

Two Real-World Examples and Applications

Look at the Mendocino Farms' website: its layout, color scheme, and font choices. In the video below, yearbook creator Liz Thompson shows how to recreate similar elements within the yearbook page in fewer than four minutes. 

Through practical demonstration, Thompson translates real-world inspiration into tangible yearbook designs.

Our second example features a magazine layout. White space, typography, and image placement could easily be adapted for a yearbook page. 

Notice how Thompson uses the design's overall flow and visual hierarchy to draw the viewer's eye to specific areas of the page.

Treering-Specific Tricks

Bringing outside inspiration into your yearbook doesn’t have to be a manual process. Treering engineers incorporated tools to simplify the DIY design process. Our top three include:

• Eyedropper (Color Picker)
• Text styles
• Editable shapes

Using the Color Picker Eyedropper

Extract colors from an image and apply them to the yearbook design. This technique allows for a more cohesive and visually appealing color palette. 

Create and Apply Text Styles

Adjust font sizes, line spacing, and text alignment, then save it as a headline, subheadline, accent—wherever you want to name it—a style you can apply with a click.

Add Editable Shapes

Incorporating various graphic elements—lines, boxes, and illustrations—can serve as an accent for emphasis or visual separation if you’re using modular design.

PSA: Use these graphics strategically to support the content and enhance the yearbook theme.

How to Use This at Your Next Yearbook Class or Club Meeting

As a group, watch the two instructional videos above. Follow Thompson's instructions to create a similar look.

Then, have students bring in an object with a design they enjoy. Discuss which principles of design are used. Pick one element you can re-create and add it to a yearbook spread. This can be a group or individual activity. The goal is to embrace a spirit of inspiration and collaboration as you breathe new life into your yearbook design.

This blog is adapted from Liz Thompson’s Design 201 session from TRL 24 POV: I’m on the Yearbook Team. Thompson, a former classroom teacher and yearbook adviser, serves on the Customer Success Team at Treering Yearbooks.

If I could return to year one of advising, I’d draft a staff manual. Yearbooking (yes, it’s a verb) would have been much simpler. I’m not talking about contract negotiation so much as how to deal with sports editors who cannot get a ride to a game or reporters who only interview their friends. Or the “finished” spread with “Lorem ispum dolor” still filling the caption boxes. Or how to tell a senior parent you cannot legally publish a screenshot from a mall photographer’s online proof system. Phew. 

Tenets of Your Program

A tenet is a doctrine you hold to be true. The first section of your staff manual should define your non-negotiables. These could be class culture and coverage goals. They could also include specific ways your yearbook program aligns with your school’s mission. Or, you could take a different approach and schedule workdays to create your book in chunks.

It’s your call. You determine what is valuable to your community. Here's what's in mine.

Coverage is a non-negotiable because our school claims to be a “People-first” learning community. If a student is excluded from the historical record of our campus, the yearbook team undermines the mission. That said, we’ve never had 3x coverage for 100% of the 423-person student body; on average, it’s 94-96%. And because Treering’s three-week turnaround allows us to add the students who transferred in through mid-April, hardly anyone is ever a zero. 

Considerations for Elementary Schools

Middle and high schools use yearbook policies to govern student roles, responsibilities, procedures, and behavior; adult teams might need to establish guidelines for

• Coverage expectations
• Photo submissions
• Communication
• Parent group subsidized book policies
• Fundraiser distribution

If your group is parent-led, there may be turnover. These policies will help the next adviser. 

https://blog.treering.com/no-longer-the-yearbook-adviser/

Yearbook Team Policies

By taking time to craft some policies for your staff manual, you will also codify what your program looks like. For example, if you have a large class (or two) completing the yearbook, you will want to have procedures for group and editorial board communication, chain of command, and the like. A team of five will not. 

For a smaller yearbook team, it helps to establish boundaries to prevent burnout. Use your policies to protect one another such as how you will prioritize coverage when you can’t be everywhere.

Parent groups, yearbook classes, and clubs of any size also need job descriptions (see the next section).

Organizing Your Staff Manual

Try to keep this under five pages, including the rubrics and/or checklists. Admin needs to sign off on these. Physically. That signature will go a long way when a parent or student challenges you.

Here are ten policies to include in your yearbook staff manual:

1. Confidentiality

Use this section to outline what you keep quiet and what you share pre-distribution.

• Theme: If you keep your theme a secret through distribution, adding the why to this section will strengthen your tradition. (Unless your why is “That’s the way we’ve always done it,” and I’m going to challenge you to re-evaluate your take.)
• Yearbook Photos: Will you allow students to sell photos that did not make it into the yearbook? How will you respond to coaches’ requests for photos?
• Sharing on Social: Draft a policy for sharing yearbook content or promotions online, including photo use, photo credits, and tagging guidelines. 

2. Photos 

What guides the bulk of your content?

• Professional Photographer: Who is the official photographer for your school and how many picture days do you have? List who is responsible for taking photos of sports teams, seniors, spring photos, clubs, teams, and promoting students. Include contact information for each.
• Names: Legal name vs. nickname is best decided by district policy. 
• Not-pictured policy: List the number of make-up picture days and how you list students and staff without an “official” school photo.
• Candids: hand signs, clothing
• Baby photos: Detail how to submit baby photos and relevant notes on photo quality, format, and subject matter. Do you accept babies with bare bottoms? (I know an eighth-grade boy who wishes you wouldn’t.)
• Submission Guidelines: Detail how to get photos to their yearbook staff and relevant notes on photo quality, format, and subject matter. If you do not want heaps of posed photos, add that to your policy. Consider how to thank contributors. 
• Photos in Recognition Ads: Our school’s policy states, “If you cannot wear it on campus, you cannot have it in your ad.” Yours may say, “Anything goes!” 

3. Obituary Policy

This is the toughest policy to craft while grieving. I learned the hard way. A group text from the vice principal requested an emergency staff meeting before school. Two students died in an automobile accident. One was racing without a license. The other was walking home. 

Momentarily putting aside the denial, anger, and bargaining, we had to decide how to honor two lives. Thus, the following became our policy:

If within press time, Warrior Yearbook will provide a ¼ page space with the following:

• “In Memoriam”
• Legal name of deceased
• Dates of birth and death

No additional information will be included. All student ads will feature a family-submitted photo and will have parent approval. Next of kin will provide the photo and approval for staff memorials.

Here are more examples of obituary policies.

4. Superlatives and Senior Quotes

These are two of the most controversial areas between your yearbook covers. Add relevant dates, submission guidelines, crowdsourcing avenues, etc., to your policies. 

Part of your yearbook superlative policy should include:

• How superlative categories are decided (here are 100+ to get you started)
• How students will vote and the deadline for submissions 
• The number of winners in each category
• How you will display superlatives in your yearbook

Personal opinion: Instead of senior quotes that focus on one group on your campus, why don’t you improve your journalism by building expanded captions into your designs? This way, you have quotes on every page from every grade. Now that’s people first.

If senior quotes are a golden calf, craft a policy that outlines

• Character or word limits
• Requirements for originality
• Vetting process (yes, we will look up that timestamp)

https://blog.treering.com/why-i-stopped-publishing-senior-quotes/

5. Journalistic Integrity

Use this section to define how you will legally license and attribute outside content, and the role of AI in your newsroom. (Chances are, your district already has a written policy you can cite.)

This is also a great spot to explain the characteristics of reporting: it’s free of editorializing, defamation, or discriminatory content. What safeguards will you include?

6. Grading

Yearbook is the hardest “easy A” my students ever earned. (Wait for it…) Because of that misconception, include spread checklists and grading rubrics in this section so there is no question come progress report time. This is also a great area to outline your workflow and deadline schedule.

7. Style Guide

This section provides clear instructions on theme elements to ensure consistency across the yearbook. With these decisions made early on, your team can focus on what truly matters: content.

• Font size and weight (Pro tip: set these text styles in the Treering app.)
• Text alignment rules
• Color palette
• Theme graphics: size, use case
• Photographs: borders, size, shape, alignment, spacing, rules on hand gestures and photobombs
• Space between photos, modules

Many advisers stop there. I would push you to expand your yearbook style policy to include writing. 

• What is school-specific nomenclature? 
• How do you write names? For example, First Name Last Name (grade) for students, and Courtesy Title Last Name for teachers.

8. Content Approval Process

Who approves layouts, photos, and written content, and what is the order of approval? If you have mini-deadlines for reviews and revision, include them here. Treering advisers, allow yourself time to order and review your printed proof.

There may be some overlap with your grading section, and that’s OK.

9. Camera/Equipment Checkout Procedure

This section of your yearbook policy manual should clearly outline the rules and expectations for borrowing, using, and returning yearbook equipment. Here's what you might include:

• Who can check out equipment and how.
• Rules for proper handling and use of equipment, including personal use or lending to non-staff.
• Steps for reporting damaged equipment and liability for damages

Bottom line: this should complement your district policy on technology usage.

10.  Complaint Policy and Refunds

https://blog.treering.com/yearbook-complaints/

Yearbook Staff Job Descriptions

After a disastrous first year where everyone created their own editor title, an experienced adviser sat me down and said, “You need to spell it out.” 

That nugget provided the missing piece to my yearbook classroom management.

If you’re a teacher, yearbook is another class. It requires scaffolding and instructional time. It’s also a business: you’re creating a project that requires financial resources. Use the job descriptions below to organize your team, create a chain of command, and align your grading expectations.

If you’re a parent volunteer working with other volunteers, use these job descriptions to provide role clarity for your team. (And if all else fails, we have a blog for that too.)

https://blog.treering.com/yearbook-job-descriptions/

Use these as a framework to structure your team and responsibilities. 

Admin Approval

Close your staff manual with an acknowledgment page: your signature and your principal’s should appear on every printout. Students and their parents should also sign it. Keep an acknowledgment page for your records. 

The inverted pyramid is the go-to launch point for budding journalists. (Anyone else hear a journalism teacher’s voice: “Don’t bury the lede!”) For these emerging writers, filling each level equates to squeezing the five Ws into its ranks. This could lead to repetitive or restricted writing. The “easy” fix: asking better questions. 

Integrating the five common topics with the inverted pyramid structure helps students create engaging yearbook copy because it models inquiry. They move beyond “What was your favorite…?” They create questions with analytical depth. They craft stories worth reading.

What Are the Five Common Topics?

How would the ancient Greek and Roman orators write a yearbook story? (That might as well be under “Adviser questions I’ll never ask for 1000, Alex.”) The five common topics are definition, comparison, relationship, circumstance, and testimony. The early scholars used this method of inquiry to discuss, persuade, and analyze. Developing yearbook interview questions based on the five common topics can be a structured way to gather information and insights.

Definition

The five Ws fall here: the topic of definition breaks down your subject into key components. What it is and who does it. Where it takes place. Why it’s important. When it occurs. 

What is a clear definition of [the subject]? 

This is extremely helpful for students when they craft copy on an unfamiliar topic. For example, most people use “bump, set, spike” somewhere on a volleyball spread. We don’t bump. We pass.

How would you characterize the key features that distinguish [the subject] from other similar concepts? 

Each game, dance, movie night, and fun run is unique. So are labs, presentations, debates, and study sessions. Find out what sets this event or activity apart. By defining what it is holistically, you are also defining what it is not: just another day. (Remember, there is a reason for this story beyond an opening in your page template.)

What are the essential elements that makeup [the subject]? 

Sports and arts copy can always be improved by understanding the technique. Start with your photos and ask the stakeholders to explain what they are doing step by step. Define tools, from cleat spikes to microscopes, and their use.

Back to our volleyball example: She’s aligning her feet to the setter and positioning her body so her belly button is behind the ball. Straight arms and little-to-no movement are key for her to give a high pass the setter can push to the outside hitters or run a quick hit from the middle. She starts each practice by passing 50 free balls as an offense-defense transition drill. 

No bumping is involved.

Comparison

The next step is to expand upon the basics by drawing parallels or highlighting differences. Using analogies, journalism students can make complex ideas understandable. Sometimes, it helps to take the opposite approach and point out key differences.

In what ways is [the subject] similar to [another relevant entity], and how are they different?

Familiarity is comfortable. By relating new topics to known ones, you can ease your reader in. 

Are there instances where lessons from [a related concept] can be applied to [the subject]?

Again, even though chemistry class repeats the gummy bear lab annually, it is not the same year after year. The same can be said about an AP class preparing their art portfolios or a Link Crew orientation. 

Using the topic of comparison, student reporters have a reason to cover recurring events–they are digging into the differences.

How does the comparison to [another relevant entity] enhance our understanding of [the subject]?

Keyword: enhance. Comparison is valuable if it adds value. And before you flinch at the intended redundancy, remember new writers need to evaluate their notes as part of their process. Listing related and opposing concepts will also strengthen the topic of definition. 

Relationship and Circumstance (This is a Twofer)

I’m combining topics three and four. Event sequences, cause-and-effect relationships, and the outcome of the event all have a place at the proverbial table. Understanding circumstance helps in tailoring yearbook copy to be more relevant and effective because we use it to examine the context of each story. It’s the here and now.   These details help readers understand why the event is significant at this moment.

What current events or trends are influencing [the subject]?

More than the water bottle du jour, the timeliness of a yearbook story gives its place in your school’s historical record. You give campus events context by relating them to the community or even the world.

Are there specific challenges or opportunities related to [the subject] that are particularly relevant now?

In the example above, a student gave a speech. This is a daily occurrence around the globe. The author used the subject’s reported challenges and testimony (spoiler alert: that’s topic #5) to illustrate what led to the moment.

Chances are, this story wouldn’t have been printed in your mom’s yearbook. The circumstance was different.

Can you identify any cause-and-effect relationships associated with [the subject]?

Part of contextualizing your yearbook stories is adding what resulted from the story. Did the fundraiser set a new record? Athlete return for her final game of the season? AP Language class win the literary food festival? Wrap up your story.

Testimony

“Give me a quote for the yearbook.” Next to definition, testimony is the most commonly used of the five common topics. It’s the human element. Including testimonies from different sources helps balance the story, gives authority to student writing, and showcases varied perspectives. 

While it’s the fifth topic, when students write, they should incorporate the questions below.  

What diverse perspectives contribute to a more comprehensive understanding of [the subject]?

Scores, stats, fundraising figures, and meaningful quotes enhance credibility and give voice to yearbook copy. 

How do you navigate conflicting testimony or opinions from authoritative sources regarding [the subject]?

The short answer: ask more questions. How do you find out what is true and who do you ask? (This could be more common with sporting events over bio labs.)

Example Structure for the Inverted Pyramid and Five Common Topics

Let’s start with this photograph of four students on the green. 

To come up with the copy, students identified:

• Names of students and their grades
• Location of photo
• What is going on
• Background on Xilam
• What aspect of Xilam is shown in the image
• Relationships between Mexican martial arts and Spanish for native speakers class
• How many languages–and which ones–are spoken on campus

This structure delivers both the essential information layered with insights. It moves beyond a listing of the 5Ws because it begins with inquiry.

By improving the composition and lighting of your photos, you’ll be able to use any device with confidence. While drool-worthy mirrorless cameras are all the rage and DSLRs “look the part,” cellphones, tablets, and point-and-shoots can also produce great photos. The key is your perspective and awareness of the action.

Composition Basics

Composition creates compelling photos. When composing a shot, think about elements like background, framing, balance, leading lines, depth of field, and viewpoint. Even at sporting events or the school musical—when you’re limited on where you can stand—take some time to go through this list in your head to intentionally get the strongest photos. 

In the digital age (did you read that in my grandma voice?), just clicking away and hoping for a usable image can be a waste of time. Being intentional for five to ten moments will help you anticipate action and yield more authentic images.

Background

If it’s not drawing the eye to your subject, you might want to get rid of it. Take time to assess what is behind your subject:

• If possible, remove distractions like garbage cans, signs, or other people 
• At sporting events, stand on the opponent’s side so you get your fans’ reactions
• Position a photographer backstage or in the sound booth to capture behind-the-scenes action

Simple camera fixes such as adjusting the aperture (see “Depth of Field” below) or environmental ones (see “Leading Lines”) can help improve your photos’ backgrounds.

Framing

Your photos should focus on key interactions. For example, a tight frame on a student meeting their teacher on the first day of school captures a meaningful moment. 

Alternatively, a wider frame might show the atmosphere of an event. Consider how close you want to be and what details you want in the shot.

If the event and space allow, move around to add diversity to how you frame your subjects. My yearbook adviser used to say, “Zoom with your feet.” It’s the second-best piece of photo advice I’ve received. (Lighting takes first billing for those of you playing along at home.)

Balance

While symmetry works well in group shots, you might also want asymmetry to draw the eye to a specific part of the frame. Think about how elements are weighted in the frame to achieve the mood you want. 

In the example above, the laptop is what holds us captive.

Leading Lines

Use natural lines—like desks, edges of buildings, or stripes on the school bus—to draw the viewer’s eye towards the subject. 

Depth of Field

This can be easily achieved with portrait settings on phones and cameras. Blurring the background adds drama and focuses attention on the subject. Whether you're using a DSLR or a smartphone, depth of field, or aperture, can elevate your images.

Viewpoint

Experiment with angles. Try taking shots from above, below, or behind to add variety and interest. Different perspectives help tell the story more creatively and capture aspects that a straight-on shot might miss.

https://blog.treering.com/yearbook-photography-lessons/

Lighting Essentials

To say lighting is crucial is an understatement. In photography, too much or too little light can impact the photo’s quality. Be aware of your main light source. If you’re at an event, take a moment to assess from where the best light is coming. 

Tips for Indoor Photography

Windows can be problematic if they are behind your subject. Unless you are aiming for a silhouette, keep them to your side. 

If the lighting isn’t ideal, adjust. Sometimes, just asking students to move to a better-lit area can make a big difference. They’re usually happy to accommodate. For example, if you are photographing a dance, set up an area to take group photos with good lighting.

Using flash can also help in tricky lighting. For instance, in a situation with backlighting (like a window behind your subject), a fill flash will illuminate the subject and balance the exposure. In low-light conditions, adjusting your camera’s ISO or shutter speed with the help of a tripod can also help capture the shot without losing detail.

Outdoor Photography Considerations

Outside, natural sunlight is ideal, and just like inside, positioning is important. Move so the sun is off to the side or behind your subject to reduce harsh shadows and prevent squinting. Most professional photographers avoid outdoor photoshoots when the sun is overhead for this reason. (Basically, when the fun run is happening.)

We recommend using a tripod and angling yourself so the sun is at your subject's side.

Remember that a good photographer’s eye matters more than fancy equipment. Whether using a DSLR or a smartphone, focus on framing, lighting, and timing to compose meaningful moments.

This blog is adapted from Sandra Violette's Photography session from TRL 24 POV: I’m on the Yearbook Team. Violette, a professional photographer and PTO mom, serves on the Onboarding and Engagement Team at Treering Yearbooks.

This is the heart of Treering’s Yearbook Club webinars. Teachers looking for classroom support and parent volunteers looking for a launch pad can find resources and how-tos throughout the school year at no cost.

Synchronous Instruction

If you don’t speak teacher-ese (or don’t care to on your prep period), this just means it’s live. This real-time interaction means attendees receive instant responses to their questions. (Full disclosure: occasionally, we divert from the script because the group’s needs demand it.)

Direct Access to Expertise

See what happens when you bring together staff members from product knowledge, marketing, and community advocacy. No PowerPoint slides. No hypotheticals. All yearbook. 

We Believe in Show and Tell

Starting at Treering.com, every webinar shows you how to create, get inspiration, and receive help. We show you how to customize your styles and settings, find marketing materials, and maximize the automations in Treering’s yearbook builder.

Each month, new advisers can join a Getting Started webinar to get an overview of the design and print process. As you progress through your yearbook journey other webinars are available, including Treering Live, our flagship virtual yearbooking event and topical sessions on portrait, advanced design, and theme development.

Your Yearbook Your Way

Yearbook creation isn’t a one-size-fits-all process. Neither are Yearbook Club webinars. We’ll show you all your options to make your yearbook represent your population, from changing up backgrounds to creating custom word art.

The Yearbook Club team releases new Tip Tuesday videos each week on YouTube.

Community

Call it networking, if that’s your thing. In the live chat, attendees exchange ideas and strategies. 

On a personal note, I’ve met some yearbook advisers in the chat who have become contributors to this blog, and I’d like to think lifelong friends. We celebrate professional and personal milestones together. Occasionally, family pics pop into my inbox, or we text a timely yearbook meme. 

No one else understands what being a yearbook coordinator is like outside this small world. I’m going to seek support from those who do.

“Just putting pictures on pages” and other misleading statements about yearbook production do not capture what happens in the newsroom. However, it’s easy to take a heads-down approach to design as the deadline approaches. We all just want to finish! Nevertheless, amidst the rush, there are essential skills that you shouldn’t overlook. You’re going to want to save these activities.

1. Teaching Yearbook

Because no teacher program provided the comprehensive graphic design, marketing, journalism, editing and proofreading, photojournalism, contract negotiation, and volunteer management training that makes a great yearbook adviser. Breathe! (Club leaders, you too need to facilitate students’ creative and collaborative development.)

We created the Teaching Yearbook series so you would have grab-and-go resources to enhance your yearbook classroom. 

https://blog.treering.com/yearbook-photography-lessons

https://blog.treering.com/60-yearbook-bell-ringers

https://blog.treering.com/caption-this-writing-tips-for-yearbook

https://blog.treering.com/teaching-graphic-design

2. Speaking the Language

Understanding yearbook and design terms means the team can have a conversation about the effectiveness of a dominant bleeding into the gutter without raising (too many) eyebrows. 

https://blog.treering.com/24-yearbook-terms-everyone-needs-to-know

https://blog.treering.com/yearbook-design-hierarchy

3. Creating a Plan to Cover Everyone

Creating a plan to cover everyone involves more than just taking photos. It requires thoughtful consideration of how to represent the entire student body in your yearbook, even if you don’t offer custom pages.

Every student is more important than every activity. 

https://blog.treering.com/crowdsource-content-more-inclusive-yearbook

4. Teambuilding Activities

Yes, games are important. Those forced fun activities help you break down the proverbial walls. (That’s the introvert talking.) More important: building a team of the right people. 

Time spent investing in the right people and building healthy relationships will only benefit your book.

https://blog.treering.com/yearbook-games

https://blog.treering.com/yearbook-escape-room

https://blog.treering.com/5-yearbook-volunteers-to-recruit

5. Managing Yearbook Complaints

Ouch. No one wants to field criticism of the yearbook when it is in print for all to see. No one volunteers to field emails with “friendly suggestions” for next year. From active listening to clear and transparent communication, having a plan in place for managing complaints ensures that any issues are addressed promptly and professionally.

This is one of those “better to have it and not need it” kind of things.

https://blog.treering.com/yearbook-complaints

What I Wish I Knew Before Taking Over Yearbook

Every new adviser is going to mentally prepare this list. You can take one thing off by setting up the new yearbook adviser with a list of must-know and must-do information.

https://blog.treering.com/help-for-yearbook-coordinators

Why Do People Stop Advising Yearbook?

Advisers move to new schools. Administrators cut costs. Teachers retire. Others no longer have an affinity for awesomesauce. 

Remind the new adviser to take heart! There are many on this journey to become a project manager-slash-school-historian-slash-marketer-slash-designer.

One Sheet To Share

Use the list below to create an indispensable guide for your successor. If you’re like me, you may be tempted to create a fully illustrated manual with a month-by-month guide, financial forms, and plenty of Lucid charts. Don’t. 

A one-page reference should include the following:

Publisher info This is #1: include all your contacts for your publisher plus how to contact support. If you have a multi-year contract, include it and its expiration date. 

School photographer Add the photographer’s name, email, and phone number plus who who is in charge of picture day. (No one wants to find out last minute they are stuck with that gig.) 

Financial information Include information on your book price, publisher promotions (heeey 10% off in the fall), ad prices, book sales from previous years, and subscriptions.

Page count We love a good yearbook ladder. Your predecessor will too.

Yearbook traditions There’s a fine line between sacred cows and ordering an archive copy of the library. 

https://blog.treering.com/7-yearbook-traditions-we-love-for-2021-2022

Procedures If there is an editing checklist, camera checkout policy, or go-to person for name proofing, include that info.

Passwords Ensure your successor can access social media accounts, generic photo emails, and the yearbook room computers. 

“It’s Not About Me, It’s About Us”

Make the transition smooth. No one is going to run your program exactly like you did. That’s an unfair expectation. Instead, offer your ongoing support and mentoring to your successor. By remaining available to answer questions and provide (solicited) guidance during the transition period, you are putting others first. That’s classy.

Camaraderie. Team work. Unity. Stress relief. Fun. These are just some benefits of adding games to your yearbook class. Balancing academics, extracurricular activities, and personal commitments can be demanding for students and advisers. Obvious statement: the yearbook production process adds a layer of responsibility. Playing games with your yearbook team early in the school year can be a way to break down walls. At the end of the year, playing games is a way to reconnect, rejuvenate, and review (because, if your district requires it, games can be a summative assessment.) Our curriculum team put together three games.

https://blog.treering.com/7-things-to-do-when-the-yearbook-is-done/

1. Off-Limits, Yearbook-Style

This is the game of forbidden words. In teams, students try to get their teammates to guess the word on the card without saying the word itself or any of the off-limits words listed on the card. We created a mini-deck of 12 cards as a quick (and potentially loud) warm-up.

Rules

1. Divide the group into two teams.
2. Each team will alternate as the guessing and enforcing teams.
3. In each round, one person from the guessing team will serve as the clue-giver. The clue-giver draws a card from the deck and tries to get their teammates to guess the word written on the top of the card. The clue-giver is not allowed to say the word itself or any of the “off-limits” words listed on the card. 
4. One member of the enforcing team will keep an eye on the “off-limits” words. If the clue-giver accidentally says an off-limits word (this includes variants) or phrase, the word is forfeited with no points awarded.
5. Set a timer for each turn, typically 30-60 seconds, depending on age.
6. When the guessing team correctly guesses a word, they earn a point.
7. The game continues until all cards have been used. The team with the most points at the end wins the game.

Variations for Play

• Project a card on the screen, and have the guesser stand in front while classmates deliver clues.
• Send a card via Team, Slack, Band, etc. and have team members comment with clues.
• Share a card on social and see if your followers know yearbook terminology.

2. Sketch Charades

Drawing and guessing go hand-in-hand in this guessing game. It challenges players' drawing skills and ability to interpret visual cues.

Rules

1. Divide players into two teams. Each team selects a player to be the “artist” for their turn.
2. At the start of each round, the artists draw one card.
3. Without using any letters, numbers, gestures, or verbal clues, the artists sketch an image representing the word or phrase on the card. Both teams are guessing the same word.
4. Set a timer for each round, typically 45-60 seconds, depending on age.
5. If a team guesses the word correctly before time runs out, they earn a point.
6. Rotate artists each round.
7. The game continues until all cards have been used or until a predetermined point goal is reached. The team with the most points at the end wins the game.

3. Category Countdown

Based on a classic party game, Category Countdown facilitates players to try to come up with unique words or phrases that fit specific categories in a hurry. Creative thinkers come up with some answers that push the limits–that’s why this is a crowd favorite.

Get 50 Prompts here.

Rules

1. Display a category related to yearbooks. 
2. Set a timer for one minute, and have students take turns writing down items that fit within the category. 
3. When time is up, have a student read off their list. If no other student has the word, it’s one point.
4. The student with the most unique answers after five rounds wins.

Variations for Play

• In larger yearbook classes or clubs, break students into teams. One team can negate the others with duplicate words.
• Have students create a yearbook alphabet by brainstorming one answer per letter, A-Z.
• Use a random letter generator to limit responses to one letter.

Bonus: Yearbook Escape Room

We created this yearbook freebie, which includes four puzzles that “unlock” the final clue. Yearbook advisers, use this print-and-go lesson for vocabulary review. 

https://blog.treering.com/yearbook-escape-room/

When you use these games for moments of shared fun, be sure to tag us on Facebook, Instagram, or TikTok when you share the videos.

This blog is part two of a four-part series on creating a yearbook in 60 days. Each part contains two weeks' worth of tasks and inspiration, and this time, it’s all about promoting and designing the yearbook.

There are links to articles, videos, and additional blogs throughout. Treering editors, you'll need to log in to your dedicated help center to view some.

Yearbook (yes, it is a verb) along with us on Facebook, Instagram, and TikTok.

1. Share the Good News

You’re building a yearbook, which is a mic-drop task in itself. People need to know how awesome you are the yearbook will be. Treering created flyers, QR codes, and personalized links for you to quickly share.

Yearbook Marketing 101

“Buy your yearbook” is not your only message. 

Yes, you are selling the yearbook. You are also rallying stakeholders (administrators, teachers, plus students and their families) to support the yearbook project by purchasing, sharing photos, donating books, and joining the yearbook staff next year. So, go get them!

Identify the best to reach each stakeholder where they live. In other words, go to them. Utilize all the communication channels available to you and evaluate which ones work best for each group. 

Possible channels include:

• Email
• Staff newsletters
• Morning announcements
• All-call services
• Parent organization website
• In-school bulletin boards
• All-school events
• School meetings
• School sports games
• School arts events
• Social media

Yearbook Marketing Resources

• Article: Tools for Promoting Your Yearbook
• Blog: 5 Social Media Posts to Sell Yearbooks

2. Autoflow Portraits

Ready to level up your yearbook achievement? Portraits comprise 40-60% of a yearbook. Between the choice of a Heritage Cover and building portrait pages, you’ll be halfway finished. Take a minute to let that soak in.

If a professional photographer took your school photos, chances are you have a PSPA (Professional School Photographers' Association) file. This is industry standard. With it, you'll be able to go to the portrait tab and follow the prompts. (If you don’t have a PSPA file, you can still use autoflow. See the resource section below for instructions.)

Portrait Resources

• Video: Importing Portraits with Portrait Auto Flow
• Article: Uploading Portraits Without a PSPA File

3. Fill Your Photo Folders

Remember when we set up the photo folders, and some were green? That means only the editorial team (you!) can see them and their contents. The yellow public folders are marked public, and your school community can share photos by

• Emailing to the folder
• Using a link to access the folder
• Signing in and accessing the public folders
• Using the Treering app to upload

Treering’s privacy measures prevent just anyone from uploading to your shared folders. Only your invited school community members with activated yearbook accounts can see and share. 

Parents and editors can add photos from their computer or mobile device as well as third-party connections to your personal Facebook, Instagram, Dropbox, Google Photos, and Google Drive. 

5 Ideas to Source Yearbook Photos

If you build it, will they come? 

1. Send each teacher a link to their class folder; ask them to share it with their room parents
2. Share event-specific (hello, last Friday’s zoo trip) asks via social media
3. Show coaches and club leaders how to add photos via their phones
4. Connect with event organizers so they know you have dedicated space and you need pics
5. Comment, “Will you share this for the yearbook [email/link]?” on Facebook photos you want to include

Crowdsourcing Resources

• Article: Email Photos Directly Into A Photo Folder
• Article: Sharing Photo Folders with the School Community

4. Build Your Spreads (First Semester Events)

As your photos fill your folders, drag them onto your spreads. There are two ways to quickly complete pages using Treering’s built-in tools: auto page layout and templates. 

Everything is fully editable, so if you need to add or remove a photo, text box, or piece of theme art, permit yourself to do it!

Yearbook Design Resources

• Article: Changing the Background on a Page (remember to login to view)
• Article: Page Editing Options - Graphics
• Article: Page Editing Options - Layout and Design 

Feeling Adventurous?

Create your own layouts using Treering’s drag-and-drop design tools. 

Intermediate and Advanced Design Resources

• Examples: Winners of the 2024 Design Contest 
• Blog: What is Modular Yearbook Design? 
• Article: Setting Default Text Styles 
• Article: Setting Default Photo Styles 
• Article: Alignment Tool - Customizable Guideline Grid 
• Templates: InDesign

Halfway through building a yearbook in 60 days, you should split tasks between gathering photos and adding them to the book. The cover is finished. Portraits are flowed. First semester events are filling in. Congrats!

Two types of people start a yearbook towards the end of the school year: those handed the crown minutes ago, and those with hundreds of other tasks for the school and now have “free” time to begin one more. Creating a yearbook in 60 days is doable. Promise. We’re breaking it down for you in four parts, each with two weeks' worth of tasks and inspiration. Consider this your yearbook easy button.

Throughout the series, there will be resources for inspiration and help. Watch this quick video to see

• How to log into the Ediotr Help Center for exclusive step-by-step articles
• Where to find resources to share with parents
• Where to get design inspiration, lesson plans, and more

Yearbook (yes, it is a verb) along with us on Facebook, Instagram, and TikTok. 

1. Confirm Your Book Details

It’s tempting to jump into the glamorous yearbook tasks such as theme and design. There’s a little back-end work you need to do first for two reasons:

1. Your dates will direct your workflow
2. Your yearbook details determine the price of your yearbook

Dates

With Treering, you can change your dates at any time. Remember, your three-week turnaround begins once you hit Print Ready, and send your book to the printers.

For Parents: Custom Pages Deadline

Parents will see this date on their account, indicating when they should purchase the book or complete any customized pages. It doesn't impact the printing schedule. 

Some parents {raises hand} need a little extra time and reminders to complete theirs. Treering recommends a cushion of about two weeks.

For Editors: Finish Editing Yearbook Deadline and Estimated Delivery Date

This is your one and only deadline for editing the book—and you set it! Select a date three weeks from when you want to distribute it. 

You won’t be able to edit the delivery date directly. Treering automatically populates it by the date you choose for your deadline. If you need additional time to capture year-end events, no problem. Your three-week turnaround will align with your new deadline.

In part four, you’ll learn how to send your yearbook to print. 

Pricing

The yearbook price will change in real time when you adjust the page count and cover finish. The best way to firm up your page count is to create a ladder (more on this below). 

Shipping and Index

Bulk shipping to the school is free. If you select this option, you choose how to receive your yearbooks:

• Sorted alphabetically
• Sorted by grade and then alphabetically
• Sorted by teacher and then alphabetically

Alternatively, many online or hybrid academies and schools electing to do a fall delivery choose the ship-to-home option. When parents order yearbooks, they also pay a flat rate shipping fee.

Book Details Resources

• Video: Chief Editor Dashboard
• Free Live Webinars: Treering’s Yearbook Club

2. Build a Ladder

A ladder is a chart that represents the pages in a yearbook. It’s the industry-standard tool to help you stay organized. On it, you allocate a topic to each yearbook spread (that’s yearbook-ese for two facing pages). 

Because yearbooks tell the story of the year, there isn’t a codified order to how things go. Typically, they include

• Academics: school distinctives, achievements, and activities
• Events: fundraisers, activities, performances, before- and after-school activities
• Organizations: clubs and teams
• People: student, staff, and faculty portraits
• Thematic content: larger books employ divider pages to separate sections

To build your ladder, look at the last few yearbooks and the latest school calendar.

1. Brainstorm the non-negotiable events, sections (people, arts, sports), and yearbook traditions
2. Brainstorm features, specials, and theme-related content
3. Decide how you will organize the book
4. Allocate spreads

We love doing this digitally because it can be fluid. If your page count is looking overwhelming because of time or budget, combine some topics. Remember to update your page count on your book details so it matches your plan.

Yearbook Ladder Resources

• Google Sheet: Free Yearbook Ladder Template
• Google Sheet: Example Ladders (there’s a separate tab for elementary, middle, K-8, and high school examples)

3. Set Up Photo Folders

The best photo organization tip I can give came from Yearbook Hero Katie Parish. She said to create folders to mirror your ladder. This way, you know you are collecting content for every single spread you planned. And spoiler alert, your design process will look like this.

By investing the time to set up folders this way, you can simplify your workflow. Just open the corresponding folder and click, drag, drop, and done! 

In the video below, you’ll see how to add folders and set up crowdsourcing features. Notice the Art Show folder is Editor Only. This means only you, the editor, can place photos in this folder. After activating their accounts, parents will see the yellow “public” folders and be able to share. At any time, you can make a folder Editor Only and vice versa.

In Part Two, we will give you five strategies to fill those shared folders with content so you can build your pages.

Photo Organization Resources

• Article: Creating Folders and Subfolders (this is one of those Editor-only resources, so you'll need to log in)
• Article: School Photos

4. Choose a Whole-Book Look

The Styles menu is where it’s at: you can create font and photo presets, adjust your margins (#TeamMarginsOff), and select the theme for your yearbook. Because I have 60 days to create a yearbook, I am skipping all the customization options and selecting a pre-designed theme to give my yearbook a unified look.

For a cover-to-cover drag-and-drop experience, the design team recommends the following Treering themes:

Theme Resources

• Google Slides: All Treering’s Yearbook Themes
• Blog Category: Theme Ideas and Inspiration

Remember, get to know your dashboard; it’s the first thing you see each time you log in. Part two of this series will outline the promotion tools built in the yearbook builder and start the design process.

Yearbook with a Friend

You can also recruit team members to help you build and market the yearbook. With Treering, you can set permissions and assign pages to help delegate your workload. Additionally, parents, teachers, and students can help gather content and promote book sales.

Organization Resources for Yearbook Teams

• Article: The Difference Between Chief Editors and Staff Editors 
• Blog: 5 Yearbook Volunteers to Recruit