Treering Blog

In Treering’s inaugural Cover Design Contest, which—if we’re being real—was three concurrent contests, schools submitted their covers to one of three categories:

1. School Spirit – mascots, school colors, and anything else that shows off your community
2. Theme Development – an introduction to your visual and verbal theme
3. Elementary Student Art – original art by K-6 students

We said, “School,” you said, “Spirit.” Pride in your community shone through on every cover. 

Grand Prize Winner: Ruth Asawa San Francisco School of the Arts, San Francisco, CA

Mascot: Rainbow dragon
School colors: 15 colors representing 15 art departments

“Each of the dragon's colors represents one of the school's 15 arts departments. Those colors are carried through the rest of the design, appearing in the colorful garden that spans the bottom of the front and back cover, and in the text on the back cover where each department's name is written in its unique color,” said adviser Jeff Castleman, who also teaches drawing, painting, photography, and computer art.

This cover illustrates the adage, “Know the [design] rules, and break them.” Generally, we’d encourage a yearbook creator to avoid using 15 colors. Not Asawa Arts. 

They grouped warm colors for the sunset-inspired swirls, sandwiched between greens as grasses and blues in the skies. Each piece of flora has the base of the blues or pinks with pops of contrasting colors. Black lines hem it in.

A group of eight yearbook club students collaborated on the original illustration. The lead designers, both seniors, at Asawa Arts’ yearbook club developed the visual identity of the yearbook. They went from pencil sketches to creating their own computer-based line art. Six supporting designers (all juniors) filled it in with flowers, leaves, mushrooms, and butterflies. 

On the spine and in the dragon’s hands are roses. “The rainbow dragon symbolizes our school spirit,” Castleman said, “and the rose it holds represents our guiding principles.”

The acronym representing Respect, Openness, Safety, and Engagement is part of the campus as much as it is part of the culture.

Castleman appreciated the flexibility of working with his students to create the vision and fully customize the yearbook cover. He said each year, the yearbook team re-imagines the dragon, giving it a different feel, from East Asian and Medieval to this year’s psychedelic interpretation.

“We think of [the cover] as the crowning jewel on a bespoke book,” Castleman said.

Castleman's team earned a Treering-sponsored back-to-school ice cream bash for their campus.

The Final Five

Brooklyn International School, Brooklyn, NY

Mascot: none

“Our school is a very tight community as our students come from many backgrounds trying to achieve the American Dream, but not forgetting their roots,” Norma Gaytan said.

Gaytan’s students represented their classmates with flags and artifacts from their home countries.

Gloria Deo Academy, Springfield, MO

Mascot: Lion

This is the cover we expected: school colors and a mascot boldly proclaiming school spirit. The texture in the mane and near-watermark incarnations of the lion on the back adds texture.

Mid-Pacific Institute Preschool and Elementary, Honolulu, HI

Mascot: Pueo (Hawaiian Owl)

The drone photo in honor of Mid-Pacific’s 20th anniversary is impressive enough. We loved the before and after images.

Adviser Abbey said, “The students learned about how to use a grid to scale an image, practicing in art. We then applied the math to create a giant grid on our courtyard and replicated our school mascot with field paint.”

Montera Middle School, Oakland, CA

Mascot: Toro

Student art always holds a special place in our hearts. Montera’s cover art extended from the front to the back cover, making a bold statement of school spirit.

Olympia Regional Learning Academy, Olympia, WA

Mascot: Orca

The symbolism in the student art evokes powerful sentiments of school spirit. Both contest winners captured the essence of the K-12 campus’ mentoring ethos. On the front, a mother and baby orca represent the cooperative role ORLA provides. 

“We take our cooperative role with the families very seriously and we could not have the kind of school or kind of students we have without the role the caregivers provide, both at home and at our school,” adviser Rachel McKaughan said.

“The back cover also represents the playful spirit we have at the school with our many hands-on electives, she said, “where students are able to discover and express many different talents.”

From each submission, we learned school spirit is more than a sports team or school song steeped in tradition. It is comprised of community features: shared values and overarching identity. Thank you to the 300+ schools that shared their story with us.

We always say we will get started on yearbook planning over the summer. Raise your hand if you follow through. (My hand is down too.) Camp Yearbook, Treering's two-day virtual yearbook planning course, is back. It's part large-group training, part small-group mentoring and idea sharing. And it's 100% live.

The goal: have the first six weeks of yearbooking planned.

What to Expect

Treering's Camp Yearbook is a cameras-on, all-in yearbook planning experience.

Event Structure

Both days are three hours of large-group training and smaller breakouts designed for you to get all your questions answered.

We'll provide the goal-setting worksheets, ladders, idea decks, and resources because we want you to finish Camp Yearbook with your first six weeks of yearbooking planned.

Based on your feedback, Camp Yearbook’s sessions are even more specialized:

• Getting Rooted: designed for yearbook creators with fewer than three years with Treering, this session is focused on time-saving tips, design basics, what to do in class, and all the must-know info to create and market your yearbook.
• Branching Out: for experienced advisers looking to level up their yearbook design or classroom pedagogy, this session is all about intermediate and advanced features such as creating styles, adding content to portrait pages, yearbook staff structure, and problem-solving.

Register via the Yearbook Club webinars page.

Treering Mentors

All attendees will be in a small group led by a Treering staff member who served—or currently serves—as a yearbook adviser. In groups specific to school style and yearbook team structure, you can ask questions about grading, crowdsourcing, club structure, page count, and whatever else you need answered. (Your camp counselors aren't Treering life coaches, but close.)

Grow Together

Breakout groups for parent volunteers, solo yearbook coordinators, educators, and club leaders mean you get meaningful support and specific-to-you resources.

Camp Yearbook 2025 FAQs

Your questions deserve answers!

Treering Yearbook Heroes is a monthly feature focusing on yearbook tips and tricks.

Yearbook Hero Amy Windsheimer transformed a yearbook program on the chopping block into a thriving journalism class. After a year of co-creating Brush Middle School's book with a colleague, they opened it up for students. Windsheimer wanted the class to focus on both visual and oral communication skills. And she nailed it.

You truly collaborated with your whole community. Tell us what you did.

We used some of our yearbook fundraising money to purchase two cameras, and a local photographer came in and showed the kids how to use them. The kids really got into it.

At the end of the school year, I reached out to news and media outlets because I wanted to take them to a newspaper printing place. We toured Townsquare Media, which has three different radio stations in Windsor, CO. The kids recorded a radio intro and outro. They played with the green screen.

A couple of the DJs taught us how the morning show works and shared their career path. We learned about their college experiences and about radio advertising, which was a cool 360 because that’s how we started the year: Our secondary school sells ads together. For a field trip, I took my yearbook class out into the community to do in-person sales.

How did you make selling ads in-person less scary for middle school students?

One unit of my yearbook class focused on public speaking. We talked about professionalism and public relations. The kids spent a week crafting and practicing an ad pitch for local businesses. 

First, they went around and told any adult in the building who was interested in listening and sold them yearbook ads. Then, we had some simulations to prepare them to get turned down. I actually had one of the principals tell them, "Nope, I'm not interested," or “Well, I don't want to go as high as that route. What about this route?" 

When we went out, they had matching T-shirts. There was a process for receiving and depositing funds in the activities account. The kids also worked with the business to create the ad.

We have a restaurant in town that purchased an ad from a pair of girls and said, "Well, do you guys want a cinnamon roll?" They had cinnamon rolls the size of a small plate. A family-owned bowling alley gave the middle and high school staff an hour of bowling to close out the day.

How many pages of ads did you end up with?

We filled nine pages. Our town has many awesome businesses, and they are so supportive. 

How else do your students create the book?

It took us a while to decide on our the theme of our yearbook. They came up with five options, and they had to limit it to three, and then they finally decided on one. I told them to choose whatever style they wanted to make. Make it fun, make it creative, make it their book. And they really took off. 

We broke the ladder down into fall sports and activities. I assigned two kids per page. One kid would sit there dictating, and the other kid would be working. 

I rolled out a big touchscreen TV on a cart daily. Somebody would use it to work on their page. The best part about that TV was that it was big enough to see the layout easier, and it was more kid-friendly. 

We’d also use it at the end of our deadline: I would make them all go through and proofread and edit and make sure that there weren't any pictures with inappropriate signs or anything that could not be school-appropriate. Then, I would see if there were any other pictures that we could add to it.

We had four mini deadlines: October 31, another one at Christmas, at the end of the third quarter, and then, of course, our yearbook had to be in by the end of April. It was a mad rush in April to get everything done.

I don’t see many middle school books with captions. How do you do it?

Creating captions is really hard, especially when the yearbook kids don't know all of the other kids. I'd encourage them to go speak to a specific teacher and see if they can help out. We used all our resources. 

You equipped your students with public speaking, design, and sales skills. What else?

We have these big screens around campus that play a slideshow. I shared the Google Drive folders our students use to compile pictures of each activity. It’s as much real-time as we can possibly get. I watched kids stop and watch the pictures, and it's huge. 

They're like, "Oh yeah, that was a fun picture to take." Or, "Oh, yeah, that was a fun activity that we did. Oh, that was funny." And there are these moments somebody posed and didn't know they were posing, and we got it on camera.

Adding marketing to the list.

When they go into high school, I feel like many of them who wanted to be in the yearbook class will take what we learned and take it to the next step of what the yearbook looks like.

1. No Contracts, No Commitment

We offer a $0 financial commitment to all of our school partners. There are no minimum orders, no commitments, and never any leftover books. Parents and students can purchase a copy of their yearbook directly from Treering's sales portal. We only print what’s ordered, which means there won’t be any additional cost to your school.

2. Easy, Yet Powerful Software

We make things easier on you so you're not always the last one in the building this spring. The headaches from building your portrait pages and designing your book are magically cured with powerful automated tools and template-based, drag-and-drop pages.

Treering's Easy, Yet Powerful Yearbook Design Software

Making a yearbook is a lot of work, but it can be fun too. We built our yearbook software to take away as much of the hard work as possible, so you and your yearbook staff can focus on the fun stuff. No more fighting with changes in portraits or keeping track of yearbook purchases; … Continue reading

Treering Yearbook Ideas

3. Affordable Prices

We believe that every student should have the right to celebrate their year through the culture of the yearbook. We’re democratizing the yearbook and making it affordable for everyone by investing in technology to improve efficiencies and keep costs down.

4. Personalized Pages

Ever struggle to make sure each student feels included in your yearbook? With Treering every student gets two free, uniquely printed pages, so they can fill their yearbook with personal memories. Since parents and students use our template-based software to create their own pages, there is no extra work for you, the yearbook editor. But don't worry, unless you invite them, parents and students cannot work on the yearbook itself. That's still in the hands of you and your yearbook team.

5. School Fundraiser

We're helping schools regain control of their budgets: Treering gives you the ability to add a fundraiser amount to the cost of each yearbook. We also make selling recognition ads (should you want to) super easy: just set the price per size and let parents decide if they'd like to purchase. Since we only print the books that are purchased, your fundraising efforts can fund new laptops or a STEM program rather than covering the cost of leftover books.

6. Premium Quality

All Treering yearbooks are gorgeously printed in both softcover and hardcover with upgrade options such as gold or silver foil and embossing. We laminate hardcover books and UV coat our softcover books to provide extra durability. Moments are over in seconds, but memories—and your Treering yearbook—will last forever.

7. Three-Week Turnaround

Once you've finished designing your yearbook we'll get it to you within three weeks. Period. That means you can now include (nearly) the entire year's worth of activities in the yearbook. Treering Yearbooks are printed in the USA.

8. Collaborative

Everyone’s a photographer now, right? Treering makes it easy to source photos for your yearbook from parents and students by allowing your yearbook team to create shared folders. When parents and students create their free accounts to purchase a yearbook, they can also add photos to designated folders (i.e. Fun Run). You still get to pick and choose which ones you’ll use, but you’ll have a lot more to select from.

9. Online Payments

Yearbook editors tell us how much they love to design, but how little they like to collect money for yearbook sales. Treering gives your community the ability to purchase their yearbook directly online. We’ll collect the money and keep track of sales, freeing you up to do more of what you love: making a beautiful yearbook.

10. CAT has your back

Having a great business model and product is one thing, and sometimes you need a little more. A little more help to make your yearbook experience a great one. Your Community Advocate Team (CAT) will have you covered with 100's of videos and how-to articles, along with phone and email support. No more waiting for someone to come back from vacation to help you: at Treering we have a team of passionate yearbook experts to help you whenever you might want a little extra.

POV is more than a social media trend, it's the call to reflect the diverse perspectives and students in our halls. So, how do you capture every student in the yearbook? Here's how we help you take control of crowdsourcing and collaboration with built-in collaboration tools.

Collaborate Using Shared Folders

After you decide what content you need, we help you organize the year with shared folders. There's no limit to how many you make.

We Love This Because You Can...

1. Create one folder per classroom teacher
2. Share email links to sports team folders for coaches and boosters
3. Use #photodropFriday social posts to direct submissions to an event folder

Pull photos from Social Media

After taking a pic of our loved ones, our first instinct is to post and share it on our social channels, not with the yearbook coordinator. Treering Yearbooks' Facebook and Instragram integrations make it easy for your yearbook to get social.

We Love This Because You Can...

• Add your chaperone snaps to a shared field trip folder
• Build custom pages using your feed

Multiple Permissions Allows for Collaboration

Collaboration tools are a major component of our yearbook software on the design side as well. Yearbook coordinators and advisers decide the size and access permissions for their teams on an individual basis (we know there's no one-size-fits-all here).

We Love This Because You Can...

• Limit folder permissions for student yearbook team
• Assign a page or two to parent volunteers
• Leave notes on spread and lock completed pages
• Partner with the school photographer for the portrait spreads

Stunning, Sturdy, Scuff-Resistant Covers

Hardcover? Check. Softcover? Yup. Soft-touch matte finish? Mais Oui! Glossy finish? For sure! Want to give your cover something a bit extra? We've got silver and gold foil to add a little more sparkle, and embossing options to add a little more lift. Whatever you and your students can dream up, we create using a superior quality laminate to protect your cover.

And they are all printed in the USA.

Completely Customizable Covers

Your cover can be as unique as your students. With the option of an 8.5x11 and 9x12 size book, you can have the flexibility to get your yearbook to look precisely how you want.

Though we have hundreds of professionally designed themes at your disposal, including our Heritage Collection, we won't limit your creativity. Hold a yearbook cover contest with your community; let your students decide what it should be. Ask your art class to come up with something representative of your year.

Sustainable Memories

In today's digital age, where everything happens on screens, it's amazing how a high-quality yearbook can seem so... special. We print better than HD quality photos on our 100 lb, sustainably sourced paper stock. Because we care about both the quality and global impact of the yearbooks we create.

Bound to Hold Your Memories Together for Lifetimes

All our yearbooks are bound with PUR Perfect adhesive to hold each page safely in place for a lifetime. Both hardcover and softcover books will stand the test of time. What's more, our softcover binding doesn't crack when you open it, meaning you can add your school name to the spine to make it look great on the shelf.

Moments are over in seconds, but memories—and your Treering yearbook—will last forever.

Making a yearbook is a lot of work, but it can be fun too. We built our yearbook software to take away as much of the hard work as possible, so you and your yearbook staff can focus on the fun stuff. No more fighting with changes in portraits or keeping track of yearbook purchases; whether it's making your yearbook, managing your yearbook staff, or collaborating with your community, we eliminate the pain so you can focus on capturing your school's year in a beautiful yearbook.

Manage Your Yearbook Program Like a Pro

Call it your very own mission control. Right from your dashboard, you can see who has purchased and who hasn't. See a running total of how much money you have raised for your school throughout the year.

Work from Anywhere

For the parents in your community who are on the go, they can do everything from their mobile devices. They can add photos to your community's shared folders, design their student's custom pages, and purchase their student's yearbook while waiting in the pickup line.

Assign Roles and Permissions to Your Yearbook Staff

Grant some users an all-access pass to your yearbook by making them the Chief Editor, or limit their responsibilities by making them a Staff Editor or Restricted Staff Editor. Some people on your yearbook team may only need to add photos or edit text, while others need more responsibility. The choice is yours!

Your entire yearbook staff will be able to edit only those pages you have assigned them, making it clear for the editors to understand their responsibilities and easy for you to manage in one place.

Make suggestions and share ideas on each page within the book. Get notified each time you go in to edit the book if there are new notes, comments, or questions to read.

Once a page is finished, the editors of that page can mark it complete. Now you know their progress (and the big picture). Your finished pages are safe from unintended edits.

Keep Track of All Your Students

Treering's yearbook software will automatically build an index for your yearbook. Never again worry about making sure each student gets equal coverage in the yearbook, or trying to make the index yourself.

Never again worry if a photo has been used on a previous page. Or how many times each student is in the yearbook. With Treering you can tag students in each of your photos, and easily see which photos have and have not already been used.

Easy Layout Creation

Save time and easily create your yearbook with theme-driven, drag-and-drop templates. Powerful tools and an intuitive interface give you the easiest yearbook software you'll ever use.

Auto Layout

Organizing photos perfectly on a page can be tedious, but it shouldn't be. With Treering, just select the photos you want on a page and our yearbook software will automatically drop them into a beautifully designed layou

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If InDesign is more your thing, no problem, you can upload all the designs you'd like.

Portrait Auto Flow

Point, click, grab some coffee. Yearbook portrait pages are no longer painful. Automatically arrange yearbook portraits. Customize the page layout. Make changes easily. Boom. Between 40-60% of your book is complete, and if you want to add more content to your portrait pages, you can.

Perfectly Aligned Photos in a Snap

It is nearly impossible to manually ensure each photo is centered and aligned on a page perfectly. We've made it possible by adding gridlines that don't get printed, but make book-building a breeze. If you'd like to make it even easier, you can have all your photos snap to the grid. Oh snap! With this kind of precision, you'll feel confident knowing your book will look perfect.

E-Commerce

Raise Money with Recognition Ads

Set your price per size, and let our yearbook software do the rest. When parents log in to buy the book, they will be given the opportunity to purchase one or donate one. Parents get to celebrate their children, and you get to provide your school some extra money to cover the cost of new cameras, field trips, or whatever you might need.

Online Marketing and Photo-Sourcing

School community involvement in the yearbook is crucial, whether that's making them aware of how to buy the book, help contribute photos, or participate in the annual yearbook signing party, you need your community to be involved. We've got you covered from yearbook sales and online purchases to digital signature capabilities.
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Crowdsource Yearbook Photos

Get more photos for your yearbook by sourcing them from your parents, students, and teachers. With Treering's yearbook software you can create shared photo folders to which your entire community can add photos.

Build your own shared folders for your yearbook staff to use for everything from retakes and doubles to sports and clubs. You can also create a private spot for just you and your yearbook editors rather than the entire community.

Upload Photos from Anywhere

We understand that all communities store school photos in different places, so we've made sure that our yearbook software will easily allow you to upload from anywhere. Facebook, Instagram? Yup. Google Drive, Google Photos? Got it. Or if you've got photos on your mobile phone or desktop, we can upload them from there too, whatever is best for you.

Yearbook Sales Made Simple

Treering doesn't make your school commit to minimum orders meaning no financial pressure, but it's still something you'll want to do, so we wanted to make it easy. You can add links to your community's Facebook page. You can send emails directly to just those parents who haven't yet purchased. On top of all this, we have a bunch of professionally designed flyers for you to use. If you'd like to have some printed, no problem, we'll do that for free, cause fees just aren't our thing.

Keep Your Yearbook Community Accurate

Sometimes students change schools, or a parent accidentally creates two accounts. Our yearbook software helps you keep your community organized. You can quickly merge or separate student accounts, and add or remove students throughout the year as things change.

Even More to Love

E-signatures

Technology has changed the way students socialize. With Treering's software, students can e-sign their friends' yearbooks with photos and stickers which can be printed on their free custom pages just in their yearbook. 

Ensure Consistent Design Throughout the Yearbook

Set the theme, photo styles, text styles, and more in one place for your entire yearbook. Define all of it, none of it, or just some of it—whatever fits your yearbook style.

Favorites

With so many professionally designed templates, it could be easy to forget where you and your yearbook staffs' favorite ones are. Simply click the stars on the ones you like and they will all be in one spot moving forward.

Scroll through your yearbook ladder and try not to panic at page after page of emptiness. To help with planning, we compiled this list with the understanding that you would have the meat and potatoes of a yearbook:

• School portraits
• Candid photos
• Headlines

New at this? Pick one or two to include in this year’s yearbook. As your tenure as an adviser grows, so can your repertoire of things to include.

1. Autograph Space

This is why we throw yearbook distribution parties. It’s why we wait until the last vote is counted in the ASB election and last ribbon is awarded at field day. Three weeks after clicking “I’m Ready to Print,” boxes of books magically show up.

Autograph pages are easy to include in your yearbook: you use a pre-made template or design your own. It doesn’t have to be fancy.

2. Table of Contents

This is the most underrated spread in the book, a table of contents is the must-have launch pad for the reference book that is your school annual. It’s also something that can take a few clicks to create, if you’re using a Treering theme.

3. Collage Layouts

Many times, we see upwards of 60 photos slapped on a spread with no layout structure. The number of students covered is overshadowed by a chaotic layout.

PSA: Just because Treering offers layouts with up to 65 photos, doesn’t mean you should use them. Every student should be recognizable. Aim for their faces to be the size of a dime.

4. Superlatives

Superlatives—is Greg Heffley the only one who calls them “class favorites?”—are yearbook awards based on student surveys. These “Most Likely to…” awards highlight standouts. 

Check out our list of 100 superlatives focused on creativity, character, and community contributions.

5. Year-in-Review Spread

Unless your yearbook is chronological, including a year-in-review spread is a way to increase storytelling. It gives a holistic overview of the year, both in and out of school.

School-Level

A designated school year-in-review spread can feature images from events throughout the year, giving an overview of the activities and achievements across campus. Many yearbook creators love to use them for photos that may not have “fit” anywhere else or as a way to cover different students from saturated events pages.

We adapted it. Search "calendar" under "all page templates" to include this in your yearbook.

World-Level

Some schools include what happens beyond school walls on a year-in-review spread. To do this quickly, use Treering’s pre-designed one.

Yearbook classes and clubs that want to create their own should

• Meet and list the significant events at the end of each month; focus on moments students will remember, from sports championships to viral challenges.
• Use royalty-free websites to safely and ethically source images.
• Give credit where it is due: place a photo attribution in small text under the photo, in a sidebar, or on the colophon page.

Keep in mind: if your year-in-review pages include celebrities, logos, photos someone on your staff did not capture, even in educational yearbooks, you may run the risk of copyright. The Student Press Law Center has a digestible guide on fair use for student media.

6. Storytelling Photos

Both classroom moments and hallway hangouts show student life on campus. It’s important to include candids, academic photos, and even lunchtime snaps to balance posed portraits.

7. Content on Portrait Pages

Another way to break up posed portraits is to include content on portrait pages.

Shrinking your portraits to free up space for storytelling photos or even feature coverage, deepens your coverage and adds value to class pages.

8. Stories and Captions

This is last on the list, not least on the list. Regulars to the blog have seen this charge before: If there is no writing in your yearbook, add captions. 

Master them. Then, include expanded captions. Then, body copy. 

No matter your team size, you can include extras in the yearbook that elevate it beyond a photo album and make the difference between a book that gets browsed and one that’s cherished.

School finances are tough. Compound that with murky yearbook invoices, and you’re left repeating, “I don’t know,” when meeting with the school finance clerk. Between boxes of “extra” yearbooks that will sit in a storage closet instead of a student’s shelf and a final invoice amount that differs from the initial bid, it’s a pain.
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Why Are Yearbooks so Expensive?

Yearbooks can be a costly investment for schools. Some publishers typically require schools to commit to a specific number of yearbooks at the start of the year, even before they’re sold to parents. If the school cannot sell all the books, it is left with the financial responsibility for the unsold copies. Not Treering. Yearbook … Continue reading

Treering Yearbook Ideas

Many yearbook creators tolerate vague yearbook pricing because the thought of going publisher shopping is a worse evil. It’s not until we hit our breaking point with one of these:

Yes, it’s a memory book, and it gives all the feels. One of those feels shouldn’t be a burden.

Understanding Itemized Bids

Shipping, art fees, camp costs, and proof charges may appear as line items on a final invoice. They don’t always appear on yearbook pricing proposals. That’s why you must be proactive when soliciting different yearbook publishers for a bid. 

Pro tip: include your current publisher in the bidding process.

The Timeline: When to Look for a New Yearbook Publisher

It will take about a month or two to complete the bidding process. Beginning is simple: define your needs and non-negotiables to share with each publisher:

Allow two to three weeks to evaluate the bids, ask clarifying questions, and get everything in writing. Align this with your school’s budget process for best results.

The Bid: What to Expect When You’re Expecting

The scope of your bidding process differs if you are shopping for a single school vs. a district. (More on district bids below.)

Schools should consider specs, staff needs, and budget when soliciting bids. Your bid should include

Add it all up and divide by your contracted minimum for the per-book price. Oftentimes, these costs of doing business increase your core book price by $2-12 each. And if yearbook math wasn’t your college minor, there is another way.

The Treering Difference

When yearbook creators receive a bid from Treering Yearbooks, it includes a per-book price with no minimum order. The core book price is based on cover finish and page count. It includes:

That’s it. 

How to Evaluate Yearbook Bids

It’s safe to say most yearbook companies will look fab on paper (or spreadsheet). Resist the temptation to choose on price alone. By personalizing the process, you position your yearbook team as the leader. Your publisher should work for your program. 

1. Talk to other users. Each company should provide you with three users from a similar situation. Consider size, quantity of yearbooks ordered, and staff structure. Not only will you hear individual experiences, but the synergy of the reference will show whether or not the publisher understands your situation.

2. Do a trial of the software. Spend an hour playing with any proprietary software tools. Are you able to create a sample page? Do you know how to find self-service help?

3. Define your publisher support team: who helps with technical questions, how you find design inspiration, and who is training your team. If you have an individual servicing your account, define the role your rep will play and how you expect the rep to support your yearbook creation process, including expected response time.

Finding the right fit for your campus will take time. Trust us: it will be worth it when you have your Cinderella moment.
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Navigating an RFP

Those who represent a larger group have purchasing and negotiating power. Learn the requirements in your district or state before you solicit bids. You may not even need to bid because your school may have more flexibility than you thought. Or, if there is a purchasing cooperative in your region, your school may be able to piggyback on a neighboring contract.

If you are managing a bid for multiple schools, create an itemized list for each site's individual needs. For example, a high school may want a hardcover 9x12 book, and an elementary school may want to offer hardcover and softcover 8x10s. 

Treering works with each district’s process, whether it’s co-ops, POs, invoicing, or vendor approvals. Each RFP is customized to the needs of the schools within the district. (We’ll leave the templates for easy yearbooking design.)

Scoop, there it is! You covered the year, and now it's time to show off your work. With the books printed, passed out, and signed, we're kicking off our first-ever cover design contest. What's even cooler: Three yearbook teams will win Back to School Bashes for their entire school!

Cover Contest Entry Period

Treering will accept submissions in each of the three categories from May 27 to June 10, 2025. The submission window closes at 11:59 PM PT.

Who Can Enter?

Entrants must be 18 or older and a Primary Chief Editor or Chief Editor at a US Treering school for the 2024-2025 school year. The school must also have an active Treering account for the 2025-2026 school year to redeem the prize package.

The winning schools must also submit three videos and six photos using a provided shot list for use on Treering's social media. A school official must sign a release to redeem the prize package.

To participate, complete the submission form and share a screenshot or photograph of the front and back of your yearbook cover.

Incomplete and multiple entries will not be considered.

Winner Selection and Notification

A panel of yearbook parents, journalism educators, and graphic designers will select the winners. Judging criteria include wow factor and creativity in one of the following three areas:

1. School Spirit - mascots, school colors, and anything else that shows off your community
2. Theme Development - an introduction to your visual and verbal theme
3. Elementary Student Art - original art by K-6 students

We will notify all the finalists via email and phone on Monday, June 16, 2025. To meet prize eligibility, a representative from each school must complete the media release and agree to share video and still photos from their Back to School Bash.

Winners must redeem their prizes by October 31, 2025.

Prizes

All winners and finalists will receive 10 free yearbooks for the 2025-2026 school year.

The grand prize winner in each category (School Spirit, Theme Development, and Elementary Student Art) will also win a Treering-sponsored Back to School Bash.

*Quantities based on the enrollment reported in your 25-26 Treering account.

Release

By submitting your yearbook cover, you have verified the approval of the original artist and anyone pictured, and you approve Treering to use your name, write-up, and school name for any marketing purposes, including but not limited to treering.com, social media, and mass media.

Contest FAQs

When beginning to develop your yearbook theme, the choice of a traditional or trendy theme determines the layout design and the overall feel of the book. Many see traditional and trendy as opposing ends of a design spectrum. We hope to show you how you can fuse them as you create your yearbook theme.

Traditional Design

Traditional yearbooks can be timeless. Their design structure is safe and predictable, easing readers through each turn of the page. Their appeal is not limited to students: parents, teachers, and alumni also feel included. 
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When following traditional design, design elements such as consistency, repetition, alignment, and proximity bring beauty and order to the design. Everything has a place and a purpose. 
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Some may argue that traditional design takes away from creative freedom, and they opt for the opposite: a yearbook led by a visual trend.

Trendy Design

Inspired by a new social media platform or pop culture movement, trendy yearbook themes can be the creative equivalent of a blank check. Graphics and layouts can be playful, dynamic, buzzworthy, or a combination of all three! The immediate response from the student body is reactive, in a good way, because a trendy theme is an in-the-moment one. 

Beyond hashtag sensations, fashion and art trends may drive the visual concept. Retro, scrapbook, and organic yearbook themes capture the spirit of students. Each conceptually has an authentic vibe and pushes traditional design norms by being more aligned with a DIY ethos. 

Cons of Using a Trendy Yearbook Theme

Because they are deeply connected with a visual concept, they may not be fully developed verbally, leaving the theme concept feeling unfinished. While trendy yearbook themes immediately connect with the student body, they may also quickly feel outdated. 

Take a look at these three tech-inspired Treering themes. Each captures a specific moment over the past ten years: the advent of "likes," virtual classrooms, and a glow up.

How to Choose?

The best way to select a visual identity is to begin with the verbal. What story do you want to tell? Why?
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How to Choose a Yearbook Theme

You’re expecting this to be all about brainstorming to increase buy-in, aren’t you? Critiques of brainstorming as ineffective or “the very opposite of synergy” challenge us to take a different approach to choosing a yearbook theme. Try something new this year: ask “What don’t we want in a theme?” … Continue reading

Treering Yearbook Ideas

Think about longevity and what value you want the yearbook to have in ten years or more. Determine if you want to create another volume in your school’s legacy or capture a specific moment.

Classic and Current: A Blended Approach

A traditional book can feel dull with page after page of safe design. Conversely, a trendy book without proper hierarchy and balance feels chaotic. That’s why we advocate for trend-forward with timeless structure; it’s the Hannah Montana of yearbooks. Traditional design grounds the book, and trends bring it to life. 

Ideas to blend traditional and trendy design:

1. Font pairings: Use contrast to create your headlines

2. Color palette: Add a pop of color to a traditional color palette

3. Visual “hits”: Use up to three elements throughout the book to add variation

4. Showstopper spreads: Punctuate portrait pages with a highly visual spread

5. Trending treatment: Add a photo treatment to break up a traditional layout

Keep in mind, great design never goes out of style. And, when paired with quality captions and copy to tell the story of the year, that’s what makes your yearbook stand the test of time.

Our guest expert is David Burns, President of Color Portraits - a longtime Treering school photography partner servicing Illinois and Wisconsin. He's been framing perfect team shots since back when "post-game snacks" meant a chocolate bar with nougat and parents weren't yet reading ingredient labels.

After 20+ years and thousands of school photo sessions across the Midwest, I've seen it all—from squinting soccer teams in harsh sunlight to last-minute makeup photo scrambles for absent students. At Color Portraits, we've mastered the art and science of school photography, turning potential chaos into seamless operations that produce stunning results. These battle-tested strategies will transform your yearbook from good to unforgettable—without the headaches, delays, or disappointed parents. 

Efficient Scheduling Strategies

For group photo days, we recommend scheduling one group every five minutes. This allows photographers to:

• Set up each group while the next one arrives
• Arrange students in height order for quick positioning
• Maintain a smooth flow throughout the day

For larger groups (school plays, entire grade levels), allow 10 minutes to prevent scheduling backups.

Middle School/Junior High Considerations

Middle schools typically schedule sports pictures three times yearly (fall, winter, spring). We recommend:

• Scheduling after school to accommodate parent-volunteer coaches and uniform changes
• Taking pictures during each sport's season for proper uniform distribution
• Capturing individual photos as athletes arrive in uniform, followed by group shots when coaches arrive

Composition Tips for Various Group Sizes

Create rectangular rather than square compositions to properly fill the frame. For optimal results:

• Utilize stairs, risers, or bleachers to ensure every face is visible
• Incorporate props for club photos to add character and personalization
• Consider photographing sports teams in their natural environment (soccer teams by goals, track teams on the track)

Lighting Techniques: Indoor vs. Outdoor

Indoor Photography:

• Provides consistent controlled lighting
• Allows for fixed flash distance and stable exposure settings

Outdoor Photography:

• Cloudy days offer less light variation but muted skies
• Sunny days provide vibrant backgrounds but create shadows and squinting
• Position groups with the sun behind them and use flash to reduce shadows
• Avoid direct sunlight into the lens

Student Identification Strategies

Send digital images to coaches or club sponsors for proper student identification. Maintain basic row formations to facilitate easy identification.

Balancing Posed and Action Photography

Our standard sports shoots focus on group and individual photos outside of game days. For action shots:

• Collect images from parents or yearbook staff taken during actual games
• Create collage pages featuring action shots from different grade levels
• Position these collages before or after formal group photos

Handling Makeup Sessions

When students miss the original photo day:

• Leave space in the original formation to add missing students via Photoshop
• This approach looks more natural than retaking group photos
• Retakes often create new absences, compounding the problem

File Organization Recommendations

Create an intuitive organization system:

• Establish separate folders for each team and club
• Request proper labeling (team grade level or club name) when parents submit photos
• Always back up all images to cloud storage or external devices

Accommodating Photo Restrictions

For students with privacy concerns:

• Ask parents if listing the child as "Not Pictured" is acceptable
• Omit names completely when parents request
• Prioritize parental decisions regarding their child's privacy

Timeline Planning for Yearbook Deadlines

Plan your photography schedule strategically:

• Capture club photos early in the school year when groups form
• Take sports team photos during their respective seasons when uniforms are available
• Complete all team photography by February at the latest
• This timeline provides yearbook editors ample preparation time

This comprehensive approach ensures your school's sports and club photography will be efficient, professional, and ready for yearbook publication.