Coverage tips

Confession: academics photos used to be my least favorite. There is so much glory in snapping an action shot from a soccer game—those are the photos that bring the likes and shares. Well, what if we approached classroom photos the same way? Using the tips below, your classroom photos can be just as exciting.

Tip #1: Focus on the Reaction

Miley was right: it's the climb. When we showcase the day-to-day, it provides meaning. A-ha moments, in-process projects, and brainstorming sessions are just as important as the end results. Have your camera ready for laughter during a monologue or the face of concentration during a science lab.

Tip #2: Angles Aren’t Just for Geometry

Of the problems with "work" photos is students' faces tend to be pointed at the desk. My yearbook adviser used to say, "Zoom with your feet." Here are some quick ways to do just that.

Use Your Environment

Desks provide epic leading lines and a captive crowd adds depth and excitement. Above, the combination of depth of field and a crouched position shows the rapport of classroom teachers during an in-service. Use the crowd the next time you are photographing classroom presentations, calendar time, and open house.

Up, Up, Up, and Away

The birds-eye angle (right) shows the same students and adds the intensity of their work by showing copious notes and study materials. The angle works well for groups studying together as well as individual students drawing or reading.

Tip #3: Make a List and Check it Twice

Because you can’t be everywhere, enlisting the help of your teacher comrades is one way to increase both content and coverage. Share this list of ideas with faculty and staff to give them ideas (or else, you’ll be drowning in group shots).

Just like the yearbook represents the entire school community, the academics section highlights the bulk of a student's in-school day. It shows the distinctives of each department. It showcases students’ work. It covers the diverse learners on campus. You can divide coverage by

• Grade
• Subject
• Quarter

Special Considerations for Including Exceptional Learners

To paraphrase the Student Press Law Center, yearbooks cannot separate or denote students as members of special education programs because it is a part of their private student record. Always check with your district to see if they have a specific policy.

So, grab your yearbook team and get in the classroom to apply these photo tips. Your academics section will thank you.

Treering Yearbook Heroes is a monthly feature focusing on yearbook tips and tricks. 

Yearbook Hero Lauren Casteen decided in kindergarten if she were a teacher, she could go to school every day. Her passion for diversity, equity, and inclusion transformed her approach to teaching yearbook class: instead of recruiting the top 20 students to create a book about their friends, she built a team that reflects the students whose stories they tell. In 2022, Lauren earned an M.Ed. in Urban Education with a certificate in Anti-Racism. Her pedagogical approach is to lead the yearbook class as a public history course where the goal is to accurately and thoughtfully record the history of Northern High School. 

Why should someone buy a yearbook in 2022?

As a historian, I like knowing that there is an artifact. Our yearbook students are telling future generations, “We were here!” It is something future scholars will study. Furthermore, our yearbook students have written and published something. It matters.

So much of our memory-keeping has become digital. I have 500 pictures on my Instagram, but it doesn’t compare to having something to physically go through. Digital doesn’t create a reverence for your memories. 

How do you address issues of equity with the yearbook?

When I inherited the yearbook program, it required a written application with teacher references. It limited the type of students who could apply. Now, any student can sign up regardless of grade or ability level. I run a discipline report prior to scheduling anyone in my class and have one-off conversations with students [e.g. history of truancy] as needed.

With yearbook, there are many places where different kinds of students can be successful, and I want a committed staff that is representative of the student body. We are a majority non-white, Title 1, semi-urban school. Students of all educational abilities and language backgrounds roam the halls. The yearbook class should reflect that. 

And you sold out three times.

Yes! I had to do a second order and had to open up sales to with the ship-to-home option. 

What made the Knights want the yearbook?

The yearbook staff evaluated last year’s yearbook: we found out it covered mainly the juniors and seniors. It was also very white, when the school is very diverse. We resolved to make it look like our school. 

As a school that is committed to equity, we can’t do that if we don’t know who is in the book. Since the yearbook is a historical document in the most faithful way possible, our team tagged and tracked coverage. And since my staff cannot be everywhere all the time, it is important for other people to send us things.

How did you crowdsource content?

I started with the teachers. I recorded a tutorial and emailed it, asking them to send us photos for the yearbook. The chorus and outdoor ed faculty were early adopters. I even taught the lacrosse team how to share photos via the app when they were headed to Wilmington for a game.

On our yearbook Instagram, we post sneak peeks. Someone commented that the outdoor ed page looked good. We responded, giving credit to the teacher. This created a buzz and now some teachers have a student classroom photographer to put ownership and responsibility on the kids. It also makes them want to join the yearbook staff.

Students like that the app talks to their Instagram; teachers like that it connects to their Drive.

What does the fall look like for the team at Northern?

I have 70 students signed up for the yearbook class for the 2022-23 school year. We are excited about this year’s book, as it will be the last book we’ll produce in our current building—we’re moving to a new home next year!

It’s go time: a blank yearbook ladder is in front of you and you need to know which pages to put in the yearbook. Do you take a chronological approach and cover events as they happen? Or should you create a sectional yearbook and handle coverage topically? Did you even know there were options beyond this is what we’ve always done? Below are samples of how other schools have done it and their rationale.

Put Your Yearbook Pages Chronologically

Sequoia high school’s yearbook uses 50 of its 148 pages to cover academics, student life, and special events on spreads. The two spreads below show what happened in the month of January and cover the literary food festival, spring musical auditions, lunchtime candids, as well as coursework from economics, Spanish, drafting, logic, yearbook, and graphic design classes. These spreads feature over 40 students and five faculty members.

There’s no rule on how to put pages in your yearbook chronologically: we’ve seen schools organize their yearbooks monthly, quarterly, and seasonally. Treering's Seasons of Our Lives yearbook theme makes it easy to put pages chronologically in your yearbook.

Feeling ambitious? Weekly chronological coverage can be of value to larger or K-12 schools within modules dedicated to academics, club activities and meetings, plus a sporting event of the week. 

Chronological cover yearbook coverage helps keep you organized by:

• Structuring your coverage: you can’t cover an event after it’s passed 
• Building in mini-deadlines: because you have a structure, you can build due dates and workflows
• Telling the story of the year as it unfolds

Use Traditional Yearbook Sections

Tradition works for a reason. Done right, yearbooks show the complete picture (pun intended) of how students contribute to their communities. It’s a visual reminder of how each story weaves together to become a group narrative. Yearbooks are definitely worth bonding over.

By using sectional, or traditional, coverage to put together your yearbook, pages are placed in topical categories. We know to find Start with Hello in the club section and volleyball in sports. 

Traditional sections to put in your yearbook include

People

Student portraits (organized by class, homeroom, or grade), staff, and personality profiles tend to dominate yearbooks. Consider breaking up coverage by adding in siblings, outside-of-school hobbies, and international students.

Student Life

All the big, schoolwide moments plus the small distinctive ones (think homecoming, Read Across America, hot cocoa in Mrs. Cruz’s classroom, Dot Day, lawn chair lunches, etc.) make their home in the student life section.

Organizations

Clubs and committees that comprise a large portion of student life may warrant their own section. If most of your clubs are inactive beyond a monthly lunch, consider keeping club activities in the student life portion or feature the group photos in the reference section.

Sports

Remember, action shots have a place, as do club sports, pre-game rituals, and scoreboards.

Academics

If you’re not putting a “Life in…” page, consider grouping academics coverage by grade or subject. Ensure daily classroom activities, as well as holiday parties, are included in the coverage.

Reference

Put pages devoted to the index, group photos (club and team), and ads in the reference section of the yearbook. 

If you need additional inspiration for which pages to put in your yearbook, check out these sample ladders from other schools and adapt them to fit yours.

In the yearbook world, judging a book by its cover sounds harsh, yet it is our reality. It's a super important piece: the cover holds the book together while introducing the theme and its visual elements. We also use the cover to promote yearbook sales. Because of this, our staff gets pumped when we work with schools to take their cover from ideation to completion. Together, we grabbed our favorite covers and compiled a handful to inspire others with their displays of school spirit, artistry, and thematic elements.

Our Favorite Covers Started with Developed Themes

We love a great yearbook theme (frankly, that's why we offer 300+ to users). A developed yearbook theme builds on what's trending on campus, such as new construction or an all-school volunteerism initiative. It inspires spin-offs, headlines, and coverage. It tells the story of this year.

Epic Themes and Epic Covers

Scarsdale, NY's Greenacres Elementary School used school and world events to guide theme copy in their book. Over five spreads, they detailed the highlights of the class of 2022's journey on campus from their days in kindergarten during the 2016 school year to the move to middle school. Each fifth grader's portrait is paired with their kindergarten one.

We first saw St. Xavier Catholic School in Juction City, KS's yearbook cover when the team entered the #TreeringMemoriesMatter Contest. By creating St. Xavier Xopoly, the team demonstrated the strong culture on campus. On the dividers, they used game-like spaces to continue the theme. We never smiled so much over being sent to detention.

Virginia's Governor's School for the Arts combined travel and the pandemic into their student-designed cover art. Inside, the dividers combine the pen and ink aesthetic from the cover with photo collages created by digital artists on campus, taking us on a voyage through a year of development and discovery.

Why we Love Yearbook Cover Contests

Cover contests are popular with elementary and middle schools. They unite the student body around the yearbook theme or the school's mascot (more on mascots below). Besides gathering original art from campus creators, it's a marketing tool to sell more yearbooks.

2 Cover Contest Winners

Nebbie Williams Elementary from Rockwall, TX chose the Presley yearbook theme by Treering Yearbooks and used its rocking graphics to inspire the art direction. A sixth grader designed the winning cover for the 25th anniversary book and runners-up appear on the back.

Another original art plus Treering Yearbooks theme book that caught our attention was La Costa Heights Elementary from Carlsbad, CA. The parent-led yearbook team selected the "Dream Big" theme and filled the yearbook with inspirational quotes. They revealed the theme to the students on campus when they launched their yearbook cover contest and the students interpreted it in their submissions.

Spirit Book Covers

We call mascot and school color-centric yearbooks "spirit books" because they tell the story of the year wrapped in school elements. Some schools create an iteration of their mascot each year on the cover, others do it to celebrate anniversary years or big moves.

POV: Mascots

The cover is a show-stopper, and the story behind the yearbook makes Chateauguay Valley Regional High School in Ormstown, Quebec, Canada more than a favorite: the team there is why we do what we do. When the school year began, there was not going to be a yearbook, so a group of students stepped in to create and promote it. (We're not crying either!)

Davis Intermediate serves fifth and sixth graders in Wylie, TX. The school’s motto is "A marauder… a swashbuckler searching for the greatest treasure of all… the treasure found within!" This cover contest winner encapsulates yearbook gold.

In Austin, TX, Purple Sage Elementary used art class to facilitate their annual cover contest. The art teacher brought in old yearbooks for students to look at, taught lessons on how to draw the mascot, and explained the concept of a yearbook to younger students. The Purple Sage faculty selected the winner from 48 entries: the top vote recipient is on the front, second place on the back. The ten finalists appear on the title page.

The Value of Student-Driven Yearbooks

The common element: our favorite yearbook covers began with a student-created piece. Student Emma Lorenz from Haywood High School in Hayward, CA said, "Seeing my own art be a part of my school's history feels like a dream. I'm always on a journey to improve my art and I can't wait to one day look back at this cover."

What will your students create this year?

You’re planning for the school year: you chose a publishing partner, the yearbook team and curriculum are set, and the clock is ticking to the first day of school, better known as the first day of coverage. Are you feeling overwhelmed yet? (We hope not!) Determining your yearbook's page count is a quick win and a way to get the year(book) organized. Your school’s enrollment and your yearbook ladder are two ways most schools get set up. We’ll discuss the merits of both.

Use Your Enrollment to Determine Page Count

Math lesson: there are 380 students on campus and you want to ensure three-times coverage. With an average of 12 photos on each spread (that’s two facing pages for those of you playing along at home), you’ll need about one spread for every 16-24 students. That breaks down to:

• 50 students or less:  32 pages
• 50-300 students:  40 pages
• 300-500 students:  64 pages
• 800-1000 students:  80 pages
• 1000+ students:  100-400 pages

While it’s nice to have a range, that’s a fairly impersonal method of guestimating your page count. It neglects the nuances, personality, and culture of your school. Let’s look at a second option for determining how many pages you need.

Why a Yearbook Ladder Is Win-Win-Win

A yearbook ladder is a chart that represents the pages in a yearbook. To build it, grab the last few years’ yearbooks, the latest school calendar, and your team.

1. Brainstorm the non-negotiable events, sections (people, arts, sports), and yearbook traditions
2. Brainstorm features, specials, and theme-related content
3. Decide if you will organize the book chronologically, topically, or a blend of both
4. Allocate spreads

We love doing this digitally because it can be fluid. If your page count is looking overwhelming because of time or budget, combine some topics. If it is underwhelming, return to number two: what additional, meaningful content will you add to your yearbook?

Remember, if you’re working with Treering, your page count is flexible; increase or decrease it at any time.

Like its namesake, evergreen content stays fresh for a long time, unlike the tie-dye loungewear we are still trying to forget. While you should definitely include polls and trends in your yearbook (it is the story of the year after all), open-ended interview questions (such as the 40+ we are giving you below) should remain in your repertoire for three reasons:

1. Stories and people change.
   If you're pulling out meaningful quotes from your subjects, you could ask the same question to three different students and receive three unique POVs.
2. Stuff happens.
   Anyone who made a yearbook in 2020 knows the pain of filling pages. Global pandemics aside, events get canceled. Photographers don't show up. Parents don't always email photos. Evergreen content will help fill in the gaps.
3. "I have nothing to do." - Yearbook Student
   We're with you: there is always something to do. That said, building out evergreen content for your yearbook as a weekly assignment will give students a way to hone interviewing skills and give you a collection from which to draw if #2 above happens.

For ease of use, we organized these interview questions by yearbook section. Grab your editorial team and create your list!

Student Life

Because some of your formative moments occur outside the classroom, be sure to include all that goes into the school day.

Campus Life

• Research rumors about the school: secret hallways, urban legends, hidden treasures
• If you could change one thing about the school, what would it be?
• What school hacks do you use?
• How do you pass time during passing periods?
• School uniforms: how do you express your personal style?
• If you were cooking for the school, what would you make?
• What are the best playground games?

Routine

• What's your morning routine?
• How do you get it all done?
• What's your commute like?
• What's in your backpack?
• What will you never leave home without?
• Lunch: how do you spend your time? Who has the most drool-worthy lunch?

People

These questions make great sidebars to go along your portrait pages.

Milestones

• What was your first job, concert, etc.? (Here are a bunch more to ask teachers!)
• Describe getting your driver’s license.
• What do you do with your (summer) job wages?
• When was the last time you were grounded? Why?
• Which childhood foods will you eat forever?
• What is your biggest change in the last four years?

Interests

• What are you passionate about?
• What activities do you do outside of school?
• What is a must-see place in town?
• Who do you look up to? Why?

Academics

• Most embarrassing moments
• Worst school-related nightmares
• This year I was proud of…
• Lightbulb moments
• SAT/ACT/CLT prep strategies
• How do you prepare for finals?
• What do you do with your summer job earnings?
• What's next?

Athletics

• What makes us different than our rivals?
• What non-school sports are you involved in?
• How do you stay in shape during the off-season?
• For bi-sport and tri-sport athletes: How is training for [sport] different than [sport]?
• How do you balance being a student-athlete?
• What is your pre-game playlist?
• What traditions does the team have?

Bonus: Trending Topics

Add content on the following to complement the evergreen content in your yearbook.

• What’s in the news this year?
• Rock the vote: politics in school
• Fashion trends and style inspiration
• All about hair, makeup, and beauty
• Favorite TV shows, music artists, and movies
• Viral dance moves of the year
• Your go-to memes/gifs
• New technology

For even more interviewing tips, check out the yearbook storytelling module from Treering's free curriculum.

Project manager. Social media marketer. Volunteer luncheon coordinator. Teacher liaison. Journalist. School historian. Memory maker. Yearbook coordinators wear all these hats and more! Below, we’ve taken one thing off your to-do list and compiled all the things on the definitive yearbook timeline so your planning and production resources are in one place.

When Last Year's Book is Complete...

Don't freak out. Keep scrolling if you were just handed the reins to the yearbook.

https://blog.treering.com/7-things-to-do-when-the-yearbook-is-done/

Fall

If there's one thing we hear from advisers around the globe, it's that they wish they started earlier! And while we can’t give you the gift of time, we can hook you up with some ideas to save you some.

Create a Plan

(Note to self: planning and controlling are two different things.)

It's impossible to think about yearbooks without considering yearbook themes. Whether you use a pre-designed one or create your own using Treering's design application, make sure it tells the story of your school this year.

Gather the school calendar, and PTA-sponsored events, previous yearbooks, and, with your team, start your ladder. This will be the overarching plan for the year(book). Your yearbook details should align with your ladder.

From there, add your team, create shared folders, and decide how to assign spreads. You’ll want to schedule follow-up meetings and track progress on this timeline.

Pre- and post-event check-ins ensure expectations are set and met. 

Tweet

Start Marketing

When we think of marketing, we think of yearbook sales. It’s so much more. Your marketing plan should include

• Crowdsourcing efforts
• Yearbook staff recruitment
• Yearbook sales

No one will know what you do (create the most epic yearbook ever), what you need (photos, photos, and more photos), and how they can be a part of it (upload photos, join the team, host a party) if you don’t tell them. 

Back to school is the ideal season to begin selling your yearbooks for two reasons: early discounts and the opportunity to earn free yearbooks. We’ve created a marketing plan template so you can stay organized.

If you are using your yearbook as a fundraiser, once again, work backward from your goal. For instance, is the PTG trying to earn money for more books in the library or playground equipment? Is your yearbook team trying to invest in new equipment? How much per book is needed to earn that amount of money?

https://blog.treering.com/5-things-to-do-to-sell-more-yearbooks-in-the-fall/

Gather Content

August through November offer myriad opportunities to capture content and begin building your book:

• Student orientation
• First day
• Halloween
• Yerdsgiving
• Classroom shots
• Homecoming
• Spirit week
• Fall sports

Seize the [Picture] Day

Portraits comprise 40-60% of the average yearbook. If you aren’t on a first-name basis with your school photographer, it’s time to change that.

Touch base with your photographer and double-check they will export the photos in PSPA format (this is industry standard, but not everyone uses it) and confirm how they will deliver them to you. Copy your picture day coordinator on all correspondence (and offer up this professional school photographer's advice).

Winter

When you hit winter on the timeline, there is a shift at school: everyone becomes vacation-focused, and the list of things to do multiplies. (Late to the party? We have you covered with our yearbook quick start guide.)

Stay the Course

By now you have a rhythm: Your team has their assignments and together you’re tracking progress. Fall event pages are drafted and in the yearbook. Portraits should arrive momentarily. You follow up every event with an ask for additional POVs. 

Begin Proofreading 

Treering Yearbooks allows you to download a PDF proof of your book throughout the design process. Here’s how we use them:

1. Hand our portrait pages to teachers to help verify names and classroom placement
2. Project pages and evaluate them as a team
3. Track coverage
4. Post sneak peeks on campus

We have a whole module in our free yearbook curriculum on editing.

Cover Year-End Festivities

Fall and winter are the seasons for Bodhi Day, Christmas, Diwali, Kwanzaa, Hanukkah, and Thanksgiving. Consider adding family celebrations to your coverage timeline as well as class parties.

https://blog.treering.com/including-a-diverse-set-of-holidays-and-traditions-into-the-yearbook/

Inspire Generosity

‘Tis the season to be selfless! Treering’s donation option makes it easy for families to gift yearbooks to the school. Advisers and coordinators then share the love by distributing yearbooks to those in need or gifting them to staff members.

Spring

It’s time to spring into action and finish the book! (Heads up: it’s also time to get those yearbook spreads and personalized pages ready for Treering Yearbooks’ spring contests.)

Finish Strong

If winter was the season everyone is ignoring you, in spring, everyone has questions. Can I have more time? How do I get my photos in? How do I buy a yearbook?

Some easy ways to help save your sanity are:

• Be proactive and share the personalized pages tutorial online (seasoned advisers hold their own training session).
• Use templates or the auto page builder to start your layouts. You can always modify them.
• Make sure all teachers and the front office staff have the ordering info. You may even want to share a QR code for them to place in newsletters.
• Add Year in Review and Trend pages

Let It Go... and Celebrate!

Before you hit print ready, ask yourself:

1. Do we need to order extra books? (Some schools like to keep a copy in the library.)
2. How do we want our books sorted?
3. Where should our books be sent? 
4. When will they arrive and do we need expedited shipping?

https://blog.treering.com/yearbook-distribution-ideas/

Summer

High five! You did it! 

https://blog.treering.com/summer-yearbooking-how-to-prep/

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Dear Mama, you're not alone. Many of us look at the creations in our children’s portfolio and think, “Now what?” The fridge is covered. The more ambitious among us swap out art in frames, while others load up bin after bin (or just chuck it in the bin). We have an art display idea to help you preserve your child's memories.

How to Photograph Your Child’s Art

The number one rule in photography applies here: get your lighting right! Eliminate shadows and flares by having multiple points of lighting. Natural lighting by a window is best.

Second, you’re going to want to make sure your camera angle is congruent to your art. (See, that high school geometry class has real world application!) This gets rid of distortion. You can make slight adjustments using your camera app.

Personalized Pages

Now that your child’s art is digitized, do something with it!

Since every Treering yearbook comes with two, free personalized pages that print only in your yearbook, you can create a mini-gallery to display paintings, sculptures, and sketches without giving away more real estate in your home. (You can also add more pages for homework, family vacations, and events.)

Fast forward to high school graduation: all your yearbooks are lined up and you can show off your child's progression in penmanship, Scouting, or science fair.

Instead of suffering from mom guilt, you can display your child's year in art forever.

As sad as it is, a lot of communities experience natural disasters, and their people must come together and rebuild. Sometimes it can be a struggle as a yearbook adviser, student editor, or team to decide whether or not to capture this historic event in your school’s yearbook, especially if you have younger students who may not fully grasp what happened. To help alleviate some of the back and forth and uncertainties, we’ve laid out a guide of best practices when covering natural disasters in your yearbook. 

Are Natural Disasters Yearbook-Worthy? 

Including current events is typically a staple for every school’s yearbook, since it is essentially a snapshot of what life was like that year. However, determining the best way to cover natural disasters, which are also considered events, isn’t always the first thing that comes to mind for yearbook editors. Or the easiest. And it’s not something for which one can completely prepare. Natural disasters can shape a school year and have an impact on everyone. Because of this, it is worth including it in the yearbook. It’s important to find uplifting ways to cover these stories when interviewing school members while respecting the boundaries of those who were impacted. 

The right words and tone can emphasize how a school showcased perseverance in the face of a tragedy.

Include Accurate and Approved Information in your Coverage 

Be it wildfires, tornados, hurricanes, or earthquakes, it’s critical to provide accurate information about the event. When looking back at a yearbook years from now, you don’t want the wrong date, for example, to be in print. The goal is for students to be able to look back to remember this part of their history. And ideally, the way it’s covered in the yearbook can show how the school and community overcame the crisis. 

Unless you’re lucky enough to have a copyright lawyer on your yearbook committee, it’s critical to understand the basics of trademark and copyright laws when deciding on if/when to use professional photos to cover a natural disaster. You always want to make sure it’s an image you are allowed to use and that it’s free to the public. If this seems like something you don’t have time to research, instead it might be worth considering stock images that are available online, licensing images from your local newspaper, or using—with permission—photos your community has captured.

Along with photos, you should also consider the statistics to highlight. It’s important to remain sensitive and not include mentions of a death toll, for example. Instead, you can focus on other hard facts like the date(s), time, location, the scale of the natural disaster, etc. in your yearbook. If your school community collected donations, include those numbers.

When it comes to deciding on what information to include, a great tip is to make sure that your yearbook committee has an editorial policy in place that can be shared with the community. Covering any kind of crisis can be difficult, and some may always disagree with the way you did it, so it’s best to have a written policy so that teachers, students, and parents can be aware of how the yearbook team will plan to cover a crisis like a natural disaster or a death in your school community. Get your administrator's signature on it.

Lessons Students Can Learn from Natural Disasters

A tragedy is not something anyone can overcome easily. It’s worth highlighting the hope of people within a community when they’re facing hardship together. Experiencing something of this nature becomes a part of one’s story and while it may take some extra dedicated time to determine how to showcase the lessons learned in a positive way, it’ll be beneficial to capture an impactful time such as this in a yearbook. 

Interview Questions for Students and Teachers Impacted by Disasters

• How did the [natural disaster] impact the community? 
• What was, or is currently, being done to help rebuild?
• Are there any stories you’re comfortable sharing about the [natural disaster’s] personal impact?
• Where were you and what were you doing as this event unfolded?
• How has the [natural disaster] impacted how you view your day-to-day life at home and at school?
• What advice would you give to students who may face a similar natural disaster crisis in the future?
• What are you grateful for after this? 
• What changes did you see within the community during and after this event?

With most of the school year in the proverbial book, we are counting down until summer vacation. End-of-the-year celebrations aren't complete without a yearbook. If you're the one wearing the yearbook coordinator crown, it's time to circle the wagons and quickly create your elementary school yearbook without sacrificing style. We have live webinars on Wednesdays to help jumpstart your second semester.

Step 1: Upload Your Student Roster

Your first step is a quick visit to the front office (remember to bring some lattes) to get a community and student roster. This seems tedious. It will save you hours if you do this first. You will easily be able to

• Tag to ensure inclusivity or to create an index
• Start marketing and selling your book
• Receive your yearbooks sorted by your choice of grade, teacher, or last name which will save you tons of time once they arrive

(We promise, you'll thank us later.)

Step 2: Get the Word Out

With an updated student roster, you can now effectively communicate with your community and launch marketing campaigns that support yearbook building and orders. Examples of communication that will help you build a better book include emails asking for photos, how to purchase books, and special features like creating personalized pages and showing your students/parents how to create e-signatures.

If you really want to ramp up sales and raise awareness of your yearbook project and photo needs, use this month of Instagram, Facebook, TikTok, and Twitter content. There's also a full marketing module in our free yearbook curriculum.

Step 3: Collaborate with your Community

Following strong communication, you are set up to collaborate on the yearbook with ease. Crowdsource photos from school staff, other parents, coaches, and students.

When possible, assign class pages to others. No yearbook coordinator is an island (or something like that). By building a team, you'll capture more, include more, and stress out less!

Step 4: Upload Your Students' Portraits

Whether your elementary school was able to take professional portraits, or you are sourcing portraits from parents, upload these to your yearbook next. Your yearbook provider should have a solution for adding these to your book. You can even use these yearbook spreads to add more content.

Step 5: Build your Book

Now that you’ve connected with your community and begun sourcing ideas and visuals for your yearbook, you’re ready to select and set up your book themes and styles. In addition to designing your own themes, Treering offers a free library of professionally designed themes. Each theme package includes layouts, font pairings, and graphics to tie your look together. You can also 100% customize your own.

Set spreads aside for

• School events such as fun runs and book fairs
• Sports (If your school doesn't have teams, crowdsource photos of students on their outside sports team)
• Holidays
• Trends
• Clubs
• Class favorites

Build a beautiful yearbook with features like auto-page layouts that magically lay your photos out beautifully on a spread or pre-designed pages that cover the Best of the Year and Year in Review plus student-generated content through fill-ins for a quick elementary school layout.

Step 6: Set Your Yearbook to Print Ready!

Drop the yearbook and walk away. In all seriousness, hit “print-ready” to send your files to the printers and, if you're using Treering, you'll quickly have your books in hand in three weeks or less! If for any reason you want a little more time, it’s easy to adjust print-ready deadlines too. As the yearbook coordinator, you're in charge!

Step 7: Distribute the Yearbook and Celebrate!

All this work is worth celebrating! Work with your parent group to host a yearbook signing party. It doesn't need to be fancy or cost you additional money; this could be something special like

• Playing music at lunch
• Offering a jeans day to yearbook buyers if you're a uniform school
• Allowing yearbook purchasers to bring a stuffed animal to school
• Setting up signing tables at a year-end school event

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This is the time we often find ourselves reflecting on moments or trends that defined the year: countdowns dominate TV and radio, your Insta feed is filled with top nine collages, and influencers hype up-and-coming trends. Because the yearbook has the potential to be a campus influencer, below are just a couple of things to consider documenting in yours so students can look back and reminisce. It's easy to add trends and events that defined the year in the definitive archive of academia: your yearbook.

Current events

Add a trend timeline or spread so students can remember historic events, recall how most students chose to tuck in their t-shirts, or laugh at the social media craze during that time. 

When it comes to including historic events to include in your school’s yearbook, it can be overwhelming about which ones to choose. When considering a year-defining moment, consider the impact it had on your local student body.

Natural disasters are also worth including in your year-end coverage. However, editors must do so while also keeping the sensitivity of the issue in mind. Did your school set up a donation drive to help victims of a tornado or hurricane that devastated another area of the country? Was your campus directly impacted?

Finding a local angle is a technique journalists often use when deciding how they plan to cover a specific event and it’s a tool yearbook editors can use as well. After all, you are a journalist who is documenting each school year!

Fashion trends

Historic moments aren’t the only element that defines a school year. Fashion is another key component that can help illustrate a certain time period as many students use this as an outlet to express themselves. To help determine the latest trends, a great first step is turning to Pinterest or Instagram. From there, have your yearbook staff find students who emulate some of those fads.

You could also assign an Outfit of the Day (#OOTD) photographer to capture students walking into school. Then, in your yearbook, you could feature seasonal styles. (Parents also love to submit these photos, so ask away!)

If you do a more traditional fashion spread, be sure to include:

• Mom jeans
• Chunky soled shoes, especially Dr. Martens
• White shoes
• Athletic gear
• Graphic Ts
• The return of the mullet
• Bucket hats (which we hear will be "out" come summer)
• Over-sized sweaters
• 90s style: neon, flannel, wide-legged pants
• Friendship bracelets

Social media trends

In addition to fashion, you can also consider incorporating social media trends that were popular over the past school year. Who knew TikTok would take off like it did? Remember when customizing your background and picking out songs for your MySpace page was all the rage? We do! Be sure to include some of the dances, trends, or popular songs students may be using on their own TikTok pages.

Students will love looking back at these memories 10 years from now, and their kids will love it even more!

When “outsiders” think of yearbooks, they imagine little beyond the portrait pages. They see the obligatory blue background and big grins that accompany a moment in time many of us, as students, dreaded. (C’mon, we all didn’t receive the Glamor Shots by Deb experience!) Since this is a part of students’ permanent record, it's a necessary component. It is a part of the historical record of the school year. It’s also not our students’ favorite. Long ago, this adviser decided to decrease the size of yearbook portraits, while increasing specialized content. Here are three ideas to break up your portrait pages by adding rich, personal content.

1. By the Numbers

Use stats and surveys to provide a quantifiable portrait of the students pictured on your pages. Begin by understanding what is important to your students and then ask questions. For example, if your school’s focus is on health and wellness, break down how students and staff contribute to that goal by including content such as

• The number of miles each grade ran in the morning running club
• How many pieces of fruit the cafeteria distributed
• What percentage of students participate in dance, martial arts, or other athletic pursuits

Pair the numbers with photographs of students engaging in the activities and quotes for an even more personal approach. What does it mean to be a part of a community so encouraging of physical activity? How do students balance their school work with tournaments and performances?

2. Keep Content Class-y

Grade spreads in your portrait section are ideal for academics or class-specific coverage. Highlight the unifying aspects of school life, such as class trips or advisory periods, and then ask students about their individual experiences with each. Grade sections could also include:

• Surveys about their favorite subject
• Class color day photos
• Academics coverage by grade level
• Class contribution to the annual fundraiser
• School hacks or advice by upper grades

3. Get Personal with Portraits

Personality profiles and student life modules both create opportunities for an inclusive yearbook by targeting lesser known students or students with interests outside school-sponsored arts and athletics. These content modules add voices to the portrait section of your yearbook!

• Quote bars
• Ten things to do before graduation
• Cribs
• Fill in the blanks
• Cars
• Trending now
• Hang out places on campus
• Letters to my younger self

Take advantage of the additional space you'll create by shrinking portraits to pull out more content from your student body.