Themes

Personal anecdote: In 1996, I joined my first yearbook staff. Shout out to Mr. Wayne Weightman who took a chance on a loud introvert and turned her into a creator. Fast forward a quarter-century (sheesh) and his yearbook design lessons are still impacting students—some of whom are now educators—and scores of creators.

The Easiest Element: Spacing

One pica was the standard back in the day when orange wax pencils and cropping squares were the norms. Each spread was designed on grid paper measured in picas. Below is an example of one pica standard yearbook spacing. It's clean. It's traditional. It's fine.

Contrast that with tight spacing. This is one-half pica (the design equivalent of red stilettos). Your spread just had a glow up.

The Dominant Element: Hierarchy in Yearbook Design

Hierarchy tells our buyers what’s important, and for all you ELA teachers, it’s the outline of the spread. Spoiler alert: size matters.

The yearbook design lesson here is to immediately attract your reader’s attention with a dominant image or module. Use the golden spiral to build off your dominant. Use this ready-made yearbook design lesson to help launch your discussion with your students.

1. Photographs

The most interesting, story-telling, awe-inspiring photo should be dominant on your spread. Connect your headline to this image. You can build off your dominant photograph to fill your spread. 

2. Headline

Advertising genius David Ogilvy said, “On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.” 

Since a headline is our entry point, it should connect yearbook buyers with the focus of the spread. Avoid “Football” when every photo pictures football–your buyers are smarter than that. If you must spell it out, use the folio. Appropriate puns, alliteration, and rhymes are literary techniques to use.

3. Body copy

My yearbook students once tried to 86 captions because “no one reads them.” Another Mr. Weightman yearbook lesson: “If they were worth reading, people would.” Ouch. (And true.)

Lessons centered around the art of open-ended questions made interviewing more of a conversation. Students would develop 10 questions and always end the interview with “Is there anything else I could have asked?”

Oh, and in case you’re wondering, people did read those captions.

If you’re just getting started, practice using anecdotal quotes to fill in captions and add detail. Captions should include facts and sensory details while identifying the subject of the photograph and their grade. More writing lessons abound in the Treering Yearbooks’ free curriculum.

The Fun Elements: the Acronym You and Your Students will Never Forget

Shout out to another design influencer: Robin Williams (not the genie). She’s a proponent of contrast, repetition, alignment, and proximity—master these four things, and everything you touch will be design gold. (I’ll give you one second more to figure out the acronym.) Teach these design elements individually, then combine them for the ultimate yearbook design lesson.

Contrast

Pair a bold font with a condensed one. Use opposite sides of the color wheel. Get crazy with font size (within reason). These design elements teach your reader where to look, and when used in concert with hierarchy, tell your students’ stories in an easy-to-follow manner.

Other ways to create contrast include shape (horizontal vs. vertical) and weight (thick vs. thin).

Repetition

From cover to cover, your book should look cohesive. Every layout will not be the same. I repeat, every layout does not have to be the same! Colors, fonts, sizes, and design elements should be consistent throughout your book. Remember, your theme is the brand, and your book is the platform by which you will develop it.

Alignment

Design is intentional. On your yearbook spreads, align

• Copy
• Photographs
• Quote packages

Proximity

Put the things that go together, together. This seems like a no-brainer, and yet, it’s a yearbook design lesson worth refreshing year after year. 

Yearbook design lessons are something you can teach throughout the year. Pin your favorite ideas (or steal some of ours).

With most of the school year in the proverbial book, we are counting down until summer vacation. End-of-the-year celebrations aren't complete without a yearbook. If you're the one wearing the yearbook coordinator crown, it's time to circle the wagons and quickly create your elementary school yearbook without sacrificing style. We have live webinars on Wednesdays to help jumpstart your second semester.

Step 1: Upload Your Student Roster

Your first step is a quick visit to the front office (remember to bring some lattes) to get a community and student roster. This seems tedious. It will save you hours if you do this first. You will easily be able to

• Tag to ensure inclusivity or to create an index
• Start marketing and selling your book
• Receive your yearbooks sorted by your choice of grade, teacher, or last name which will save you tons of time once they arrive

(We promise, you'll thank us later.)

Step 2: Get the Word Out

With an updated student roster, you can now effectively communicate with your community and launch marketing campaigns that support yearbook building and orders. Examples of communication that will help you build a better book include emails asking for photos, how to purchase books, and special features like creating personalized pages and showing your students/parents how to create e-signatures.

If you really want to ramp up sales and raise awareness of your yearbook project and photo needs, use this month of Instagram, Facebook, TikTok, and Twitter content. There's also a full marketing module in our free yearbook curriculum.

Step 3: Collaborate with your Community

Following strong communication, you are set up to collaborate on the yearbook with ease. Crowdsource photos from school staff, other parents, coaches, and students.

When possible, assign class pages to others. No yearbook coordinator is an island (or something like that). By building a team, you'll capture more, include more, and stress out less!

Step 4: Upload Your Students' Portraits

Whether your elementary school was able to take professional portraits, or you are sourcing portraits from parents, upload these to your yearbook next. Your yearbook provider should have a solution for adding these to your book. You can even use these yearbook spreads to add more content.

Step 5: Build your Book

Now that you’ve connected with your community and begun sourcing ideas and visuals for your yearbook, you’re ready to select and set up your book themes and styles. In addition to designing your own themes, Treering offers a free library of professionally designed themes. Each theme package includes layouts, font pairings, and graphics to tie your look together. You can also 100% customize your own.

Set spreads aside for

• School events such as fun runs and book fairs
• Sports (If your school doesn't have teams, crowdsource photos of students on their outside sports team)
• Holidays
• Trends
• Clubs
• Class favorites

Build a beautiful yearbook with features like auto-page layouts that magically lay your photos out beautifully on a spread or pre-designed pages that cover the Best of the Year and Year in Review plus student-generated content through fill-ins for a quick elementary school layout.

Step 6: Set Your Yearbook to Print Ready!

Drop the yearbook and walk away. In all seriousness, hit “print-ready” to send your files to the printers and, if you're using Treering, you'll quickly have your books in hand in three weeks or less! If for any reason you want a little more time, it’s easy to adjust print-ready deadlines too. As the yearbook coordinator, you're in charge!

Step 7: Distribute the Yearbook and Celebrate!

All this work is worth celebrating! Work with your parent group to host a yearbook signing party. It doesn't need to be fancy or cost you additional money; this could be something special like

• Playing music at lunch
• Offering a jeans day to yearbook buyers if you're a uniform school
• Allowing yearbook purchasers to bring a stuffed animal to school
• Setting up signing tables at a year-end school event

QR Code is a registered trademark of DENSO WAVE INCORPORATED.

It's no secret to seasoned advisers that yearbook class is one of the most accurate career-preparation courses available to students. The yearbook-building process meets all of the national Career-Ready Practices. We’ll go through each below with practical application ideas for yearbook classes.

1. Act as a responsible and contributing citizen and employee.

How to do it: Teach project management skills by having students pre-plan their weeks. 

Weekly goal-setting and check-ins maintain a culture of accountability while building executive functioning skills. First, project your ladder and page assignments. Then, reverse engineer some major milestones. From there, students can set a goal, calendar important dates, and pre-plan how they will meet their deadlines. Do this corporately so each student can see his/her contribution.

2. Apply appropriate academic and technical skills.

How to do it: Equip your students with tools and training for their age, ability, and your yearbook mission. 

Keep in mind, a first-year yearbie/yerd/yearbook student should have a different skill set than a third-year one! Returning staffers are excellent resources to teach skills, especially those on your editorial board.

3. Attend to personal health and financial well-being.

How to do it: Schedule in the fun!

Because you corporately planned the year, you already know when the pinch points are going to be. Plan a few fun days before and after to help students relieve stress, and show them the importance of balance.

Also, be transparent about finances. Your yearbook students should know how much it costs to produce their yearbook. Likewise, they should know financial goals (book and ad sales) and celebrate their achievement.

4. Communicate clearly, effectively, and with reason.

How to do it: Begin the year with a plan.

All the work you do from a syllabus to the page ladder and assignment provides the overarching structure. Bi-weekly editorial meetings and all staff meetings should include check-ins, deadline assessment, and teaching moments to provide accountability and hone these skills:

• Model how to email teachers and coaches by providing templates or examples of wording.
• Practice interviewing.
• Show, rather than tell, how to enter a class to pull a student for a quote or photo opportunity.
• Set expectations and boundaries for yourself and your team.

5. Consider the environmental, social, and economic impacts of decisions.

How to do it: Create worthwhile partnerships.

These are Treering’s core values. From sustainably sourced printing materials to partnering with charities, the environmental and socio-economic impact of a yearbook transforms lives. Additionally, ethical reporting and creating an inclusive yearbook are hallmarks of positive social impact.

6. Demonstrate creativity and innovation.

How to do it: Make a yearbook.

(We’re just going to leave this one here.)

7. Employ valid and reliable research strategies.

How to do it: Make before, during, and after your journalistic mantra.

What we see in many yearbooks are photographs of the actual events, and we miss ASB creating poster after poster for spirit week, Mr. Watts cleaning up until 2 AM, the baseball team volunteering to haul hay bales, etc.

Ask your team:

• What preparation goes into [the event]? 
• Who is involved?
• What is the impact of [the event]?
• How can we capture this?

At the interview, ask:

• What don’t people know about [the event]? 
• How do you prepare for [the event]?
• How much time do you invest?
• What happened after [the event]?

Also, coverage doesn’t have to follow the traditional photo/caption format. Create infographics and polls, show game statistics and team scoreboards, and use quotes from differing perspectives to tell the story of your year.

8. Model integrity, ethical leadership and effective management.

How to do it: The old adage It starts at the top applies here. 

Module 2 of Treering’s free curriculum will help you unify your team and build trust.

9. Plan education and career path aligned to personal goals.

How to do it: Toot your team’s proverbial horn.

Using the yearbook job descriptions in Treering’s curriculum guide, work with your team to create resumes, detailing their job experience in yearbook class. While many think, “I put pictures on paper,” they don’t see things like: 

• Scheduled photographers for event coverage
• Experienced in copy editing, reporting, and layout design
• Promoted publication on social media, in print advertising, and at community events
• Worked within deadlines to maintain $20,000 budget

It’s our job, advisers, to show them their impact! Then show their parents. Then show your administration.

10. Use technology to enhance productivity.

How to do it: Post and track your goals.

Your yearbook software plus a digital planning tool such as a Gantt Chart in Google Sheets or a Trello board will keep you on track. 

11. Utilize critical thinking to make sense of problems and persevere in solving them.

How to do it: Make a yearbook, part 2.

What do you do when a photographer does not show up for a game? How do you handle an event being canceled or rescheduled? What do you do when someone accidentally reformats a card prior to photos being uploaded? The yearbook creation process is all about pivoting. Build in contingencies by creating evergreen content or interactive pages that compliment your theme. (Here is a list to get you started!)

12. Work productively in teams while using cultural/global competence.

How to do it: Facilitate a collaborative working environment.  

In-class collaboration:

• Peer review (here are some editing tools)
• Students teach other students a skill
• Plan your distribution event

Out-of-class collaboration:

• Connect with your school photographer to receive portraits on time
• Schedule club and team photos with leaders
• Crowdsource event photos from classmates
• Interview students
• Schedule in-class photo ops of academic coverage

We also have an alignment matrix, outlining how the Treering curriculum meets both CTE standards for eight pathways and these Career Readiness Practices and makes your yearbook class the ultimate career preparation course.

You thought yearbook class was just putting pictures on pages. Then a roster arrived. Then the expectations to meet state and national standards for ELA, CTE, and 21st Century Learning. Cue migraine.

The yearbook heroes at Treering know the difficulties new advisers face (shameless plug: that’s why we’ve created a contract-free, flexible yearbook solution) and we’ve created six weeks-worth of material for your yearbook class.

If it’s your first year advising, select one or two areas on which to focus. As your program develops, deepen those areas and add a new growth target.

For example, year one, you may want to focus on theme development and photography. Year two, expand those areas and add storytelling captions. Year three, further develop your writers with feature stories. Repeat after me, “I won’t do it all! I won’t do it all!”

Week 1 Goal: Build a Mission-Centered Yearbook Staff

Teambuilding

Every day, do something to help your team grow in familiarity with one another. Start with something simple, such as Birthday Lineup followed by some cake. To reinforce all the new names, Hero-Shambo is a raucous way to inspire team spirit while putting names to the faces.

Spend some time understanding personalities as well. Free online tests can provide discussion start points. Debrief either by grouping students who scored similarly and have them discuss what resonated with them and potential misconceptions. Groups could even create a poster or mood board reflecting their strengths.

Theme Development

As your year, and your book, should be focused on telling the story, theme development is top priority. Start with a SWOT analysis. Then list all the changes, new initiatives, and differences that make this school year stand out from the last five. Are you doing a building project? Did you add an international program? Is there new leadership? Did you merge with another school? Is this the first senior class that’s gone all the way through from kindergarten?

How can you convey this story this year?

Many times, our students come up with a catch phrase and want it to dictate the content. Your story—whether you have a visually strong, photographic book, or a journalistic yearbook full of features—should lead your look. Our Yearbook Theme Curriculum Module can help.

Photography

There are three beginning photo exercises in Treering's free yearbook curriculum. Spend some time getting to know your team's cameras before jumping in. This may also be time to involve the editorial staff: assign an exercise for each to learn and facilitate.

Reporting

Start asking your yearbook students a question of the day. (If you have a large class, you may want to poll 3-5 students each period for time.) Before the next class, your yearbook students should ask that same question to three other students (no repeats). If you have 12 yearbook students, that’s 36 student quotes you can include in a sidebar each day, 180 each week! Use a Google form to input responses and track respondents. This not only increases coverage possibilities, but it warms up your student body to be pursued and peppered by your yearbook students!

Week 2 Goal: Set and Slay Yearbook Goals

Photography and Design

Begin the week with a photo scavenger hunt. Use the results to introduce your procedures for file naming conventions, uploading, and tagging. Model how to design a spread with their snaps.

Introduce yearbook vocabulary then grab some magazines to play a grown-up version of show and tell. Reward students who can find eyelines, ledes, and serif vs. san serifs fonts!

Further demonstrate the principles of design and get in your yearbook software to recreate some of the layouts you loved in the magazines. You should be in your design application 2/3 of the week so your staff gets comfortable.

Teambuilding

Since focus this week is on goal-setting, use communication games such as Blind Polygon or adapt Minefield for your classroom. In both scenarios, identify the goal and evaluate what worked and what didn’t when you are finished. 

Revisit the personality profiles from week one—what effect did they have on students’ problem-solving and communication?

Theme Development

It’s also time to revisit your SWOT and story-of-the-year brainstorm. Think of your senses: how does it feel, sound, smell, and look? (Don't worry, we're not going to encourage tasting your yearbook!)

Determine tangible ways to convey the story of your year. In the Design Module, starting on slide 20, we talk about color and fonts. Both are two key visuals to harness the essence of your theme.

For example, If your yearbook theme is Move Mountains, you are going to want to use colors and fonts that are bold, signifying strength.

Reporting

Continue your question of the week, and evaluate the process. Where are students struggling? 
If fear is a hindrance, watch Jia Jiang: What I learned from 100 days of rejection. If it’s procrastination, watch Tim Urban: Inside the mind of a master procrastinator. In your debrief, develop concrete strategies such as a few scripted lines or a schedule.

Marketing

Make it a point to consistently market your book and your program. It's possible to plant proverbial seeds for next year's staff in September!

https://blog.treering.com/teaching-yearbook-making-a-marketing-plan/

Week 3 Goal: Build your Team’s Toolbox

Teambuilding

Begin holding weekly staff meetings. In these meetings, discuss event and photo assignments for the week, when your next deadline is, and have every staff member give a 15-second update of their work. A simple, “Here’s what I’m doing, and here’s what I need to do” will keep it focused. You're building a culture of accountability.

Editors can also lead the meeting by using the first 15 minutes of class to develop a skill: photographing in classrooms with fluorescent lights, sharpening images in Photoshop, cropping images, etc.

Reporting

Evaluate the question of the day. Have students put last week's action plan into play? What percentage of the student body has been asked? Discuss with your staff where you will begin incorporating these quotes and what questions you can ask to tie-in with your yearbook theme.

Start a word graveyard: on a prominent bulletin board, list “dead” words and phrases. Have a reason why you’re dumping one: for example, many athletes will say their team is a “family” as will ASB, the dance company, the math department, etc. Teach interview skills to develop this: what drives your bond? Tell me a way a teammate was dependable. What traditions do you have that make you like a family? Get the story.

Design

Go to slide 46 of the Design Module in Treering’s free-to-all curriculum. Develop your style guide and decide which elements (e.g. bleed, color overlays) will enhance the story you are telling this year. Your editorial staff should begin building templates in your design software. By the end of the third week, your entire team should be comfortable doing basic tasks in your design platform.

https://blog.treering.com/teaching-graphic-design/

Week 4 Goal: Progress!

Teambuilding

Using comics or stock photos, create Comic Creations. Then, with a partner, students should list three questions they could have asked to get the quote. Use your word graveyard and our Yearbook Storytelling Module as needed to build stronger questions.

Teach the expanded caption using the Comic Creations quotes. You may want to first show NSPA’s Terrible Leads as a non-example before modeling your own yearbook gold.

Theme Development and Design

Evaluate your style guide and templates using NSPA’s design checklist; adjust as necessary. This is a good time to pause and remember our mantra: “I won’t do it all! I won’t do it all!”

Use an idiom dictionary to create spin-offs for your theme. Let’s return to our Move Mountains theme. For recurring modules, you could use:

• On the Move (field trips, grade promotions, new students)
• Movers and Shakers (profiles of students active in the community, dance team)
• What’s Your Mountain? (fears, great achievements, feature stories of students and staff overcoming an obstacle)
• Bust a Move (how to throw a fastball, do a trending TikTok dance, roll your “rr” in Spanish)

Photography

By now, your students should be photographing class activities, school events, and sports practices and competitions regularly. Have your editorial team select some photos of the month to show on a projector. Discuss, as a group, what made the photographs standout in their composition and storytelling. Elicit advice from the photographer. Share top photos on social media with a call to action: “Want to see more? Buy a Yearbook!

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Social media serves a double purpose: market your program and your yearbook!

Marketing

Create a social media calendar and assign posts to students. Each post should be approved, in writing, by an editor and another student before going live. You may want to utilize a group messaging system or a shared document to track approval and content.

Week 5 Goal: Momentum

Teambuilding

Before this week’s staff meeting, ask an editor and a staff member to each select a Yearbook Hero to celebrate. Share the love on social.

Introduce peer evaluation by partnering two students, equipping them with a rubric, and asking them to evaluate a strong example of design. Because it’s “easy” to critique something weak, this forces students to understand why a layout works. 

Allow students to sign up for one-on-one sessions with you, and possibly your editor in chief,  during class where they can have undivided coaching.

Theme

During your next editorial meeting, ask the team to brainstorm theme-related

• Photo shoots for your yearbook group photo
• Deadline parties
• Service opportunities
• Gifts

Photography, Design, and Reporting

After your weekly staff meetings, you should have a good idea of the the page statuses for the yearbook. Your team will continuously be in a cycle of photographing-reporting-designing. Monitor progress by continuing to set and track goals. Break up the monotony by adding in relevant skill-building lessons and—dare I say it—nothing. Sometimes, a study hall so your students can catch up is a great way to show you value their time and commitment to all things yearbook.

Week 6 Goal: Establish Routine

Rest assured you created consistency and accountability with a weekly team meeting. Because of this, students know their weekly assignments such as social media posts and photo shoots. All of your yearbook team is trained on your software, and with peer editing, a safe dialogue and pre-disclosed standards will refine areas of growth. Is it perfect? No. Will it ever be? No. And that’s OK!

Remember your role: advise. Here's a checklist to help.

QR Code is a registered trademark of DENSO WAVE INCORPORATED.

UPDATE: see 2023-2024 yearbook theme ideas. For more post-pandemic design trends, keep reading.

https://blog.treering.com/yearbook-themes-2023/

Using nostalgic designs, organic colors, and handmade elements, check out how you can harness the design and color trends for your 2021-2022 year(book) themes. The design world is unanimous: joy is back!

Treering has pre-released 15 new on-trend yearbook themes for 2021-2022! Log in to the app (for free) to see the full line of backgrounds, fonts, layouts, and artwork included in each theme to find some inspiration for your yearbook this year. Whether you're a Treering user or not, you can always look and use our ideas no matter who is your yearbook provider.

Trending Now: New Yearbook Theme Sneak Peek

Check back in late August for the full collection of new themes joining the Treering catalog. In the meantime, check out our top on-trend themes below.

Our Top Five Yearbook Themes and Trends

2022 Yearbook Theme Design Trend: Nostalgia, Color

Nostalgic design is synonymous with retro and vintage with the caveat it evokes emotion. Research shows pieces from the past produce positivity in the present! Pair nostalgic elements such as colors, fonts, and images with old school photos from past yearbooks for a complete blast from the past.

Get the look with Treering:

The 90s are back and with it memories of Lisa Frank binders, Zack Morris phones, and NSYNC songs. As you rock your acid wash jeans and baby doll Ts, check out the vibrant colors and iconic graphics in the Back to School yearbook theme that have as much pop as your fav boy band. Outdoorsy colors—think sunshine, spring water, and wildflowers—brighten up this design with drag-and-drop school supply artwork and backgrounds.

2022 Yearbook Theme Design Trend: Organic, Illustrative Design

In a year when we’re going back-to-basics in the classroom, you can bring them into the yearbook room. Celebrating living things is a tenet of organic design. Flora and fauna pop up in many of the new themes for 2021-2022 (hint, hint).

Hand-drawn images and line art continue to dominate the illustrative graphic design trends. Outlines, line art textures, and freeform shapes get their inspiration from the natural world.

Get the look with Treering:

Now and Zen is an airy collection of crisp lines, layers, geometric shapes set in this yearbook theme's neutral color palette. Like flannel, this design trend is meant to be layered.

2022 Yearbook Theme Design Trend: Nostalgia, Symbols

We’ve established nostalgia gives us all the feels. Neon’s century-long presence in the US conjures memories from riding in classic cars and drinking malts with grandparents to wearing Electric Youth perfume and sweating through skate nights.

Symbols can do the same. A thumbs up or a heart means you’re getting noticed. A border means READ ME! Arrows tell you to keep going because exciting things are forthcoming! And we all have our go-to emoji for wearing our feelings on our screens.

Get the look with Treering

We modernized the look of neon by adding emojis and icons you can use to divide academics, extracurricular, and personality pages. Because of this, Neon Lights is a complete theme package that will lighten the load for your yearbook team.

2022 Yearbook Theme Design Trend: Organic, Illustrative Design

After a year inside, the outdoors are calling! Natural textures, shapes, and colors are hot in the interior, industrial, and graphic design. They soothe. While it may not be as sappy as the nostalgic design trend—see what we did there—being in nature boosts creativity and reduces stress. And we need those two things for a budding yearbook program!

Get the look with Treering

The Beyond BeLEAF yearbook theme has illustrative, organic shapes and neutral colors that echo Treering’s commitment to sustainable business practices (shameless plug, I know...). Leafy borders, overlays, and frames hug your photos.

2022 Yearbook Theme Design Trend: Illustrative Design

The glory of illustrative design is its many manifestations: cartoon illustration picks up where the seriousness of the line art design trend leaves off. It’s whimsical and potentially nostalgic. It’s bold and bright. It’s fun and funky. If a playful yearbook theme aligns with your team’s vision, this is the trend to implement!

Get the look with Treering

By taking inspiration from popular games (that’s plural for a reason, people!), we created options for those who want their book to be timely, on-trend, and totally relatable to tweens. Start with the Crewmates theme, then Level Up.

If you'd like more help selecting a yearbook theme and design trend for your community this year, check out these five questions to ask your yearbook team.

Every school year feels like a whirlwind, so if you’re getting a late start on your yearbook creation this year, don’t sweat! This is the year where miracles do happen, and we find out we are all a lot stronger than we give ourselves credit for. You've got this! And if you don't want to do it as a solo act, join one of our live webinars, including our popular Yearbook Quick Start session.

Step 1: Update Your Student Roster

The first step toward a quick yearbook build is to update your community and student roster. This seems tedious but will save you hours if you do this first. You will easily be able to tag to ensure inclusivity or to create an index. You will also be set up to start marketing and selling your book. Last but not least, this will make sure your books are sorted properly upon arrival saving you tons of time once they arrive, or shipped to the correct address if you're shipping yearbooks to homes.

Step 2: Communicate with Your School Community

With an updated student roster, you can now effectively communicate with your community and launch marketing campaigns that support yearbook building and orders. Examples of communication that will help you build a better book include emails asking for photos, how to purchase books, and special features like creating custom pages and showing your students/parents how to create e-signatures.

Step 3: Collaborate with Your School Community

The best yearbooks include input from your community, even in a non-pandemic school year one person cannot be everywhere all the time. Following strong communication, you are set up to effectively collaborate on the yearbook too. Crowdsource photos from school staff, parents, coaches, and more. When possible, assign class pages to others, not only will this lead to spreads that are most reflective of school experiences, but oh yea, you'll get to unload some of your workload. Win-win!

Step 4: Upload Your Students' Portraits

Whether your school was able to take professional portraits or you are sourcing portraits from your community, upload these to your yearbook next. Most yearbook software will have an easy solution to help you with either path.

Step 5: Select Your Yearbook Theme & Style

Now that you’ve connected with your community and begun sourcing ideas and visuals for your yearbook, you’re ready to select and set up your book themes and styles. In addition to designing your own themes, there is a library of professionally designed themes to pick from when you’re in a pinch.

Step 6: Build Your Book

It’s time! Let’s build … take advantage of technology here! With features like auto-page layouts that magically lay your photos out beautifully on a spread or pre-designed pages that cover the best of..., and year in review, you are set to create a meaningful yearbook for your students and community to cherish for years to come. Still looking for more information? We've curated a giant list of ideas for you to steal for your community.

Step 7: Set Your Yearbook to Print Ready!

That's it, you're done. The final step is to set your book to “print-ready,” which ships it to the printers and if you're using Treering, you'll have your books in hand in 3 weeks or less. If for any reason you want a little more time, it’s easy to adjust print-ready deadlines too.

Clearly, this is still a lot of work, but we've included every trick in the book to make sure you are on your way fast! This is the yearbook that will be looked at for years and years to come. The year like no other.

Whether you're scrambling at the end of the year, or trying to decide at the beginning of the year, coming up with a yearbook theme is tough. How do you come up with the title of a book that hasn’t been written? You can play it safe and gather everyone’s feedback to eventually land on a yearbook theme that everyone hates the least, or you can choose for the group, and face criticism--but no help--for your idea. Let’s be real, neither option sounds fun. I interviewed different yearbook editors to try and gather some advice to help you get started. Here are 5 questions to ask yourself, and 5 thought-provoking theme ideas to inspire creativity. 

Why Should You Run a Yearbook Cover Contest?

Academic goals are of course the primary focus at school, but consider asking the students to layout SMART (specific, measurable, action, reasonable, time) goals at the beginning of the year. Come the end of the year they can go through a self evaluation that will lend itself nicely to the story of your yearbook. Goals could be long or short term. I remember having goals to read a certain number of books throughout the school year as well as trying to make it through a day without doodling on my hands/arms/legs.

What’s popular with your students this year? 

From movies to music, snacks to snapchat, pop-culture can be a great way to get some inspiration for your theme. The benefit to using a theme centered on pop culture is it adds an extra layer of nostalgia beyond your photo and story memories. The down-side, well as a child of the ‘80’s I can honestly say the photo of me with 5 foot tall bangs and fanny pack was embarrassing enough, not sure I need to be reminded of the countless hours lost to New Kids and Nintendo.

How are your student’s different from others? 

This might seem like a difficult question, but ask your students. They will typically know what makes their school “better” than the rival neighboring school. Growing up most of my classmates lived on a lake, because of this we were all about the water sports. We knew how to waterski off the dock, build pyramids, and wakeboard. We would have loved to see this represented in the theme of our yearbook, as it was unique to our school. You don’t need to limit yourself by the schools colors, the yearbook should tell the story of one moment in time and school colors are not unique to one year.

What issues are student’s passionate about? 

Pop culture changes year-over-year and with that children become passionate about different issues facing the world today. Similar to Michael Jackson and Free Willy raising awareness on preserving and protecting the ocean and its inhabitants, today children are talking about climate change and fact checking. Lucky for them they will never understand the frustrations of the card catalog now that Alexa can answer just about all their questions. Consider what issues students are talking about in class and how they are learning to make a positive impact in our future.

Who are your student’s role models? 

You might be surprised; kids today are #woke. Gone are the days where Micheal Jordan and Madonna served as the role models of youth. Kids today are looking up to people like Elon Musk and Ruth Bader Ginsberg. They are not just aware of what’s happening in the world, but they are choosing their role models wisely. Now that you’ve asked yourself a few questions, I thought I’d share some brand new themes that might get you on the road to something truly unique for your yearbook. Below are 5 fresh themes for you to consider for your tribe.

Fingerpaint

This theme captures the spirit of imagination, similar to Harold and his purple crayon, each student has the ability to draw whatever they might need, leaving their unique handprints behind as a reminder of what they have achieved.  

STEM

Early learning experiences in Science, Technology, Engineering and Mathematics (STEM) are critical in preparing elementary school students for STEM learning in middle and high school, as well as for future careers in STEM-related fields. This theme talks to more than just the tech culture our children live in, but how schools are more focused now than ever in bringing STEM to the forefront of learning.

J[our]ney

With multiple different color options, this is a classic, bold, choice for a yearbook tribe wanting to add some graphic texture to their book.  It’s sentimental in begging the question, “What does the school care about for the year?” There are many ways to play with this theme. Consider some wordplay: 

• Y[our] goals
• Enc[our]agement
• N[our]ishment
• Study h[our]
• Y[our] story

Color Splash

It’s subtle yet elegant in the movement of the dots first flowing together then breaking off to find their own individual path, but not before first making a splash. This yearbook theme would be best for books that are text heavy, given the words will pop on the purple background, and there isn’t a lot of distracting artwork. 

Cosmic

The applications of this theme reach to infinity and beyond. From the single star that shines bright to the entire constellation of stars, our students are pushing the boundaries of learning to their outer limits. Each yearbook tells the story of just one year, whether your theme is how power corrupts, as in J.R.R. Tolkien’s Lord of the Rings, or love and loss as in Nicholas Sparks’ The Notebook, (I genuinely hope those aren’t actually your themes) these ideas should help you get started. If you are looking for more inspiration, check out this handy theme generator, it might get you and your yearbook tribe a bit further on your journey. 

Like retro trends themselves, what goes into a throwback yearbook theme gets updated (can we call it updated?) every few years. Because those trends are usually rooted in fashion or pop culture, they can take a good amount of creativity to link back to your throwback yearbook theme.  Right now, though, there’s one retro trend that fits the yearbook perfectly, without making any adjustments or working hard to make a creative connection: the laser photo background. Yup, you read that right. We’re talking about that 80s-style school photo backdrop emblazoned with neon lines and electric bursts, because they’re back, and they’re pretty meme-tastic. Don’t believe us? Do a quick Google search and you’ll be bombarded with some amazingly awkward glamour shots. While we don’t advocate purposely creating cringe-worthy student portraits for your yearbook, we do suggest you find a few ways to fit this retro trend into your throwback yearbook theme (funny yearbook superlatives, anyone?). Keep reading to learn where laser photo backgrounds came from, where to find them today, and how to create your own.

A Brief History on the Laser Photo Background

The laser photo background was all the rage in the 1980s, when many school portraits featured backdrops crisscrossed with bright, glowing lights. Back then it was totally stylish—and not at all ironic. The fad faded (or fizzled, if you will) and was banished to old yearbooks and family photo albums until 2007. That’s when a blogger posted this photo, titled “Me in ‘91”. It was, up to that point, the first laser photo background on the blog, which described itself as being dedicated to “the celebration of the perfect portrait.” (There is, in case you’re wondering, some sarcasm involved there.) Pretty much everybody sharing the image and basking in its cheesy glory essentially made that single portrait a meme before memes were even popular. The following year, a Tumblr blog called “We have Lasers!” debuted and—yup, you guessed it—it was dedicated entirely to school portraits with a laser photo background. As Lindsey Weber, the blog’s creator wrote in it’s “About” section: “You begged your mom to pay the extra $4. A tribute to the greatest school photo backdrop there ever was.” To say “We have Lasers!” took off would be an understatement: People submitted more than 500 portraits to be featured on the blog in less than two years, and the blog was featured on NPR, CNN, Time, and CBS News. Quickly, laser photo backgrounds went from meme to viral to mainstream. Popular sites, such as Awkward Family Photos and BuzzFeed, began featuring compilations of people posed in front of the iconic background. Even celebrities began recreating laser photo background images as spoofs (re: this picture of former 98 Degrees frontman, Nick Lachey). The Internet was, and in a lot of ways still is, in a laser-photo frenzy. So, how do you pull this trend into your throwback yearbook theme?

Where to Find—And How To Use—Laser Photo Backgrounds in Your Throwback Yearbook Theme

There are two places to find laser photo backgrounds:

• Buy an actual laser photo backdrop, in the form of a poster, online at Zazzle.com.
• Use this free laser photo background, created by Emily Coxe.

The poster at Zazzle.com comes in a bunch of different sizes. Deciding which size to buy is based pretty much entirely on deciding how you’re going to use it. So, before you pull the trigger and shell out a few bucks for a bit of nostalgia, think through your use cases and make sure you order the right one for your needs. The easiest way to do that? Do a test run of your photo shoot by placing your subjects against a plain wall and marking off the various poster sizes with painter’s tape. When you frame up your shot, pay attention to which size poster markings are inside the viewfinder, and order the next size up. If the idea of planning out your photo shoots and spending cash has you feeling a little bummed (and, hey, we get it; we make creating a yearbook free for schools), you can always work a little Photoshop magic. Really, if you have some super-creative students or parent volunteers on your yearbook committee who know their way around Photoshop’s masking tool, this is the way to go. In fact, even if you don’t have someone like that on your yearbook committee, but you have someone who is willing to give new stuff a try, this is the way to go. Because you can even use PowerPoint to do this. Here’s how to add a laser background (or any background, really) to a photo in Photoshop:

1. Choose your image. A picture with a plain background is easiest to work with, so—if you have control over this—have your subject stand in front of a plain wall or against the side of a building to capture some natural light.
2. Mask it. In Photoshop, use the pen tool to mask the person in the image. (Learn more about masking here.) You can also use more sophisticated Photoshop techniques, depending on how precise you want the image to appear. If you’re new to Photoshop, however, we recommend sticking to the basics.
3. Insert the background. Drag and drop, or copy and paste, the laser background of your choice. Size and position, save your image, and you’re good to go.

Here’s how to add a background to a photo in PowerPoint:

1. Add your image to a PowerPoint slide. Again, a picture with a plain background is easiest to work with.
2. Use the “Remove Background” feature. When you upload a photo in PowerPoint, your toolbar should automatically reset to display the “Format Picture” options that are available. You’ll want to be on that section of the toolbar, so make sure you’re there. Then, under the “Adjust” settings, choose “Remove Background.” PowerPoint guides you through the process from there, and it’s super simple.
3. Insert the background. Once you upload the background, you’ll want to size it appropriately and position it, like you did in Photoshop. Make sure you adjust your layers, so that the background is in the back. You can do that by finding the “Arrange” section in the “Format Picture” toolbar, and using the “Reorder” feature.
4. Save your image, but be sure to save your image as a .png, .jpg, or .gif file, and not a PowerPoint file.

That’s all there is to it. Not bad, right? Adding (or should we say “beaming”?) laser photo backgrounds into your throwback yearbook theme will totally put you in touch with today’s retro trends. It’ll also add a bit of irony and hipster style to your book, and we totally endorse that more than we endorse some of the other trends that are making comebacks.